# Procreate vs Concepts

The clearest difference is price: Concepts at Free against Procreate's $12.99. Concepts also leads on rating (4.7 vs 4.4) and device support (3 vs 1). Procreate's advantage is in-app purchases (none vs 13). On review sentiment, ratings volume, update cadence and ads there is nothing between them.

Concepts is free to download; Procreate costs $12.99 up front. Concepts sells 13 in-app purchases, starting at $4.99 per month. Procreate asks for nothing beyond the download.

Concepts holds the better App Store score, 4.7 against 4.4. Both are backed by a comparable volume of ratings — 51K and 27K respectively. Written reviews point the same way: 70% of Procreate's written reviews are positive against 77% of Concepts's.

Procreate ships an update every 2 weeks, Concepts fortnightly. Both last shipped on October 11, 2026.

## The numbers

| Metric | Procreate | Concepts |
| --- | --- | --- |
| Price | $12.99 | **Free** |
| Rating | [4.4 (51K ratings)](https://appshunter.io/ios/app/procreate/id425073498/reviews) | **[4.7 (27K ratings)](https://appshunter.io/ios/app/concepts/id560586497/reviews)** |
| Number of ratings | **51K** | 27K |
| Positive reviews | 69.6% of reviews | **77.0% of reviews** |
| In-app purchases | **No** | Yes |
| Ads | No | No |
| Update frequency | **Every 2 weeks** | Fortnightly |
| Monetization | Paid | **Free with in-app purchases** |
| Best chart rank | **#85** | #195 |
| Size | 1.1 GB | 267 MB |
| Requires iOS | 16.3 | **15.0** |
| Devices | iPad | **iPhone, iPad, iPod** |
| Age rating | 4+ | 4+ |
| Developer | [Savage Interactive Pty Ltd](https://appshunter.io/developer/363433636) | [TopHatch, Inc.](https://appshunter.io/developer/560586500) |

## What reviewers say

### Procreate

[App page](https://appshunter.io/ios/app/procreate/id425073498)

**Currently charting:** #85 Top Paid · Graphics & Design (US App Store)

This app provides a comprehensive digital art studio for iPad, offering tools for sketching, painting, illustration, and animation. It features a vast brush library, advanced layering, color management, and precision design tools for creative professionals and aspiring artists.

**Highlights:** Hundreds of handmade brushes, Advanced layer system, High resolution canvases, 3D Painting with Lighting Studio, Frame-by-frame animation, Precision design tools, Continuous auto-save

**In-app purchases:** none

**What reviewers like**

- 🚀 Smooth and intuitive drawing experience
- 💡 Vast selection of customizable brushes
- 👍 Simple and clean user interface
- 🚀 Efficient workflow with gestures and shortcuts
- 👍 Great value for the one-time purchase price

**What reviewers complain about**

- 🐛 Occasional freezing and crashing issues
- 🔧 Limitations in the animation and audio features
- 🔧 Frustrations with the fill bucket tool and color selection
- 🔧 Lack of advanced organization tools like folders within folders

**Reported bugs**

- Random freezing and crashes, especially after recent updates
- Issues with the fill bucket tool not working as expected
- Problems with exporting animations and preserving the animation quality

**Requested features**

- Implement a proper stroke stabilizer and shape tools
- Add the ability to import audio and sync animations to audio
- Improve the fill bucket tool to work across layers
- Introduce a folder system for better organization of artworks


### Concepts

[App page](https://appshunter.io/ios/app/concepts/id560586497)

**Currently charting:** #195 Top Free · Graphics & Design (US App Store)

This flexible vector-based sketchbook offers an infinite canvas for ideation and design. Easily sketch, take notes, and create detailed designs with editable strokes and powerful tools. Share your work in various formats for seamless collaboration and professional output.

**Highlights:** Infinite canvas, Vector-based sketching, Realistic pens, pencils, and brushes, Editable vector elements, Unlimited layers, Scale and measurement tools, Object libraries

**Features:** Family Sharing

**In-app purchases (13)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Everything Monthly | $4.99 | per month |
| Everything Monthly + Trial | $4.99 | per month |
| Everything Yearly | $29.99 | per year |
| Everything Yearly + Trial | $29.99 | per year |
| Shape Library | $1.99 | one-time |
| Pen Brush Pack | $1.99 | one-time |
| Body Forms | $1.99 | one-time |
| Make Your Own Objects | $3.99 | one-time |
| Essentials (iPhone Only) | $4.99 | one-time |
| PDF Essentials | $4.99 | one-time |
| Pro Pack  Legacy | $7.99 | one-time |
| 10 Object Packs | $14.99 | one-time |
| Essentials | $39.99 | one-time |

**What reviewers like**

- 🚀 Infinite canvas
- 👍 Intuitive and customizable interface
- 🎨 Powerful drawing and sketching tools
- 💡 Versatile for various use cases (architecture, design, note-taking)
- 🔒 Responsive customer support

**What reviewers complain about**

- 🐛 Occasional crashes and bugs
- 🔍 Steep learning curve for some users
- 💰 Subscription model can be expensive for casual users
- 🔧 Limited text handling and editing capabilities
- 🔀 Inconsistent behavior of certain tools (e.g., eraser, alignment)

**Reported bugs**

- Memory issues when working with large, complex drawings
- Inconsistent behavior of the eraser tool
- Inaccuracies in the snap-to-grid and measurement tools
- Exporting issues, such as loss of data or poor quality

**Requested features**

- Improved text editing and formatting options
- Better color selection and customization tools
- Collaboration and real-time sharing features
- Seamless integration with other design/productivity apps
- Syncing and backup capabilities across devices


## Frequently asked questions

### Is Procreate free?

Procreate costs $12.99, with no in-app purchases.

### Is Concepts free?

Concepts is free to download, with in-app purchases available.

### Which has better reviews, Procreate or Concepts?

Concepts is rated higher. Procreate averages 4.4 out of 5 from 51K ratings, while Concepts averages 4.7 from 27K ratings.

### Do Procreate or Concepts have ads?

Neither Procreate nor Concepts shows ads.

### Which is updated more often, Procreate or Concepts?

Procreate ships an update every 2 weeks, and Concepts fortnightly. Most recently, Procreate was updated on October 11, 2026 and Concepts on October 11, 2026.

### Which is more popular, Procreate or Concepts?

Procreate currently peaks at #85 in the App Store charts, and Concepts at #195. Chart position reflects recent download velocity rather than total install base.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*