# Pinterest vs The Standard

The clearest difference is in-app purchases: The Standard at none against Pinterest's 12. The Standard also leads on ads (none vs shown) and iOS requirement (13.0 vs 16.0). Pinterest's advantage is update cadence (weekly vs every 4 months) and chart position (#3 vs unranked). On price and device support there is nothing between them.

Both are free to download. Pinterest sells 10 one-off in-app purchases. The Standard asks for nothing beyond the download.

Pinterest ships an update weekly, The Standard every 4 months. The most recent releases landed on October 26, 2026 and October 6, 2026 respectively.

## The numbers

| Metric | Pinterest | The Standard |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.8 (5.8M ratings)](https://appshunter.io/ios/app/pinterest/id429047995/reviews)** | — |
| Number of ratings | **5.8M** | — |
| Positive reviews | 34.8% of reviews | — |
| In-app purchases | Yes | **No** |
| Ads | Yes | **No** |
| Update frequency | **Weekly** | Every 4 months |
| Monetization | Free with in-app purchases | — |
| Best chart rank | **#3** | — |
| Size | 420 MB | 83 MB |
| Requires iOS | 16.0 | **13.0** |
| Devices | iPhone, iPad | iPhone, iPod |
| Age rating | 12+ | 4+ |
| Developer | [Pinterest, Inc.](https://appshunter.io/developer/328135727) | [109 Apps SAS](https://appshunter.io/developer/1503358738) |

## What reviewers say

### Pinterest

[App page](https://appshunter.io/ios/app/pinterest/id429047995)

**Currently charting:** #3 Top Free · Lifestyle, #52 Top Free, #125 Top Grossing · Lifestyle (US App Store)

Discover endless inspiration for fashion, home design, and more. Save ideas to personalized boards, shop styles you love, and learn new skills. Unlock billions of ideas for everyday life.

**Highlights:** Discover inspiration, Shop styles, Learn new things, Create boards, Save Pins, Make collages

**Features:** iMessage stickers, Vision Pro support

**In-app purchases (10)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Funds for Ads | $5.79 | one-time |
| Funds for Ads | $11.49 | one-time |
| Funds for Ads | $17.49 | one-time |
| Funds for Ads | $23.49 | one-time |
| Funds for Ads | $35.00 | one-time |
| Funds for Ads | $41.00 | one-time |
| Funds for Ads | $70.00 | one-time |
| Funds for Ads | $82.00 | one-time |
| Funds for Ads | $163.99 | one-time |
| Funds for Ads | $329.00 | one-time |

**What reviewers like**

- 💻 Great for inspiration and ideas
- 🎨 Excellent for creative projects
- 🔍 Helpful for finding references and tutorials
- 🧠 Stimulates creativity and imagination
- 🤝 Allows for collaboration and sharing

**What reviewers complain about**

- 🤖 Excessive AI-generated content
- 📢 Overwhelming number of ads
- 🔄 Constant feed refreshing
- 🔒 Accounts being deactivated without reason
- 🗃️ Difficulty organizing and managing boards

**Reported bugs**

- Pins not loading or showing up as blank squares
- Issues with saving pins to boards
- Notifications not working properly
- Scrolling and navigation glitches
- Inconsistent behavior across mobile and web versions

**Requested features**

- Restore ability to search and view boards by name
- Bring back photo comments and 'try' feature
- Add option to disable video autoplay and sound
- Improve personalization and relevance of recommended content
- Provide better customer support and communication


### The Standard

[App page](https://appshunter.io/ios/app/the-standard/id6446039544)

**In-app purchases:** none


## Frequently asked questions

### Is Pinterest free?

Pinterest is free to download, with in-app purchases available.

### Is The Standard free?

The Standard is free to download, with no in-app purchases.

### Do Pinterest or The Standard have ads?

Pinterest shows ads; The Standard does not.

### Which is updated more often, Pinterest or The Standard?

Pinterest ships an update weekly, and The Standard every 4 months. Most recently, Pinterest was updated on October 26, 2026 and The Standard on October 6, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*