# Memory! vs Picture This

The clearest difference is ads: Picture This at none against Memory!'s shown. Picture This also leads on update cadence (monthly vs every 4 months). Memory!'s advantage is ratings volume (2.8K vs 21). On price, rating, in-app purchases and monetization model there is nothing between them.

Both are free to download. Memory! sells 10 one-off in-app purchases and Picture This sells 9 one-off in-app purchases. Whichever you choose, the download price is not the number that matters.

On the App Store both sit at effectively the same score — 4.3 for Memory! against 4.4 for Picture This. That said, the two scores are not equally well evidenced: Memory! has 2.8K ratings behind it against 21, so its average is the more settled of the two.

Memory! ships an update every 4 months, Picture This monthly. The most recent releases landed on September 26, 2026 and June 9, 2026 respectively.

## The numbers

| Metric | Memory! | Picture This |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.3 (2.8K ratings)](https://appshunter.io/ios/app/memory/id467939841/reviews) | **[4.4 (21 ratings)](https://appshunter.io/ios/app/picture-this-matching-game/id1437524324/reviews)** |
| Number of ratings | **2.8K** | 21 |
| Positive reviews | 79.8% of reviews | — |
| In-app purchases | Yes | Yes |
| Ads | Yes | **No** |
| Update frequency | Every 4 months | **Monthly** |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Size | 70 MB | 160 MB |
| Requires iOS | 12.0 | 12.0 |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Age rating | 12+ | 4+ |
| Developer | [Irina Schens](https://appshunter.io/developer/460727003) | [2018 Systems Inc.](https://appshunter.io/developer/1437524323) |

## What reviewers say

### Memory!

[App page](https://appshunter.io/ios/app/memory/id467939841)

Engaging memory matching game with colorful cards to train your brain. Adjust difficulty with board size and choose from various card sets. Fun for all ages and beneficial for cognitive training.

**Highlights:** Memory matching gameplay, Colorful and vivid card sets, Adjustable board size (4-30 cards), Over 15 different categories, Multiple card set themes, Cognitive training for memory and concentration

**Features:** Vision Pro support

**In-app purchases (10)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Multicolor! | $1.99 | one-time |
| Smileys! | $1.99 | one-time |
| Mixed Mode! | $1.99 | one-time |
| Buttons! | $1.99 | one-time |
| Animals! | $1.99 | one-time |
| Professions! | $1.99 | one-time |
| Cars and Trucks | $1.99 | one-time |
| Owls! | $1.99 | one-time |
| Diamonds! | $2.99 | one-time |
| All expansion packs! | $5.99 | one-time |

**What reviewers like**

- 👍 Relaxing and memory-enhancing
- 🧠 Helps improve memory and concentration
- 🤗 Fun and enjoyable for all ages
- 👨‍👩‍👧‍👦 Great for kids and families

**What reviewers complain about**

- 💰 Some content locked behind paywall
- 🔍 Difficulty unlocking higher levels
- 🔍 Repetitive gameplay
- 📢 Too many ads

**Reported bugs**

- Crashes and freezes on certain devices
- Purchased content not properly unlocked

**Requested features**

- Multiplayer mode
- More variety in game modes and themes
- Ability to customize difficulty levels


### Picture This

[App page](https://appshunter.io/ios/app/picture-this-matching-game/id1437524324)

A modern twist on the classic memory matching game. Upload your own photos, add captions for an extra challenge, and customize difficulty. Play solo or compete with friends and family to exercise your memory.

**Highlights:** Upload personal photos for matching, Add captions for enhanced challenge, Customizable difficulty levels, Play solo or compete with others, Share games with contacts, Track game statistics, Personalize card back designs

**Features:** macOS Compatibility

**In-app purchases (9)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Custom Card Backs-5 | $0.99 | one-time |
| Pay to play | $1.99 | one-time |
| Custom Card Backs-50 | $4.99 | one-time |
| Premium | $9.99 | one-time |
| Sponsor 100 Games | $49.99 | one-time |
| Sponsor 200 Games | $99.99 | one-time |
| Sponsor 400 Games | $199.99 | one-time |
| Sponsor 600 Games | $299.99 | one-time |
| Sponsor 800 Games | $399.99 | one-time |


## Frequently asked questions

### Is Memory! free?

Memory! is free to download, with in-app purchases available.

### Is Picture This free?

Picture This is free to download, with in-app purchases available.

### Which has better reviews, Memory! or Picture This?

Picture This is rated higher. Memory! averages 4.3 out of 5 from 2.8K ratings, while Picture This averages 4.4 from 21 ratings.

### Do Memory! or Picture This have ads?

Memory! shows ads; Picture This does not.

### Which is updated more often, Memory! or Picture This?

Memory! ships an update every 4 months, and Picture This monthly. Most recently, Memory! was updated on September 26, 2026 and Picture This on June 9, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*