# Memory! vs Emoji Match Memory Game

The clearest difference is in-app purchases: Emoji Match Memory Game at none against Memory!'s 10. Emoji Match Memory Game also leads on ads (none vs shown) and update cadence (every 5 days vs every 4 months). On price and device support there is nothing between them.

Both are free to download. Memory! sells 10 one-off in-app purchases. Emoji Match Memory Game asks for nothing beyond the download.

Memory! ships an update every 4 months, Emoji Match Memory Game every 5 days. The most recent releases landed on October 1, 2026 and September 19, 2026 respectively.

## The numbers

| Metric | Memory! | Emoji Match Memory Game |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.3 (2.8K ratings)](https://appshunter.io/ios/app/memory/id467939841/reviews)** | — |
| Number of ratings | **2.8K** | — |
| Positive reviews | 79.8% of reviews | — |
| In-app purchases | Yes | **No** |
| Ads | Yes | **No** |
| Update frequency | Every 4 months | **Every 5 days** |
| Monetization | Free with in-app purchases | — |
| Size | 70 MB | 54 MB |
| Requires iOS | 12.0 | **9.0** |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Age rating | 12+ | 4+ |
| Developer | [Irina Schens](https://appshunter.io/developer/460727003) | [Anna Nikolaevna](https://appshunter.io/developer/1459298088) |

## What reviewers say

### Memory!

[App page](https://appshunter.io/ios/app/memory/id467939841)

Engaging memory matching game with colorful cards to train your brain. Adjust difficulty with board size and choose from various card sets. Fun for all ages and beneficial for cognitive training.

**Highlights:** Memory matching gameplay, Colorful and vivid card sets, Adjustable board size (4-30 cards), Over 15 different categories, Multiple card set themes, Cognitive training for memory and concentration

**Features:** Vision Pro support

**In-app purchases (10)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Multicolor! | $1.99 | one-time |
| Smileys! | $1.99 | one-time |
| Mixed Mode! | $1.99 | one-time |
| Buttons! | $1.99 | one-time |
| Animals! | $1.99 | one-time |
| Professions! | $1.99 | one-time |
| Cars and Trucks | $1.99 | one-time |
| Owls! | $1.99 | one-time |
| Diamonds! | $2.99 | one-time |
| All expansion packs! | $5.99 | one-time |

**What reviewers like**

- 👍 Relaxing and memory-enhancing
- 🧠 Helps improve memory and concentration
- 🤗 Fun and enjoyable for all ages
- 👨‍👩‍👧‍👦 Great for kids and families

**What reviewers complain about**

- 💰 Some content locked behind paywall
- 🔍 Difficulty unlocking higher levels
- 🔍 Repetitive gameplay
- 📢 Too many ads

**Reported bugs**

- Crashes and freezes on certain devices
- Purchased content not properly unlocked

**Requested features**

- Multiplayer mode
- More variety in game modes and themes
- Ability to customize difficulty levels


### Emoji Match Memory Game

[App page](https://appshunter.io/ios/app/emoji-match-memory-game/id1491625841)

**Features:** macOS Compatibility

**In-app purchases:** none


## Frequently asked questions

### Is Memory! free?

Memory! is free to download, with in-app purchases available.

### Is Emoji Match Memory Game free?

Emoji Match Memory Game is free to download, with no in-app purchases.

### Do Memory! or Emoji Match Memory Game have ads?

Memory! shows ads; Emoji Match Memory Game does not.

### Which is updated more often, Memory! or Emoji Match Memory Game?

Memory! ships an update every 4 months, and Emoji Match Memory Game every 5 days. Most recently, Memory! was updated on October 1, 2026 and Emoji Match Memory Game on September 19, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*