# IntelliMARS vs RFMS CRM

The clearest difference is rating: RFMS CRM at 5.0 against IntelliMARS's 4.0. RFMS CRM also leads on review sentiment (100% vs 60%) and iOS requirement (11.0 vs 16.0). On price, ratings volume, update cadence and ads there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

RFMS CRM holds the better App Store score, 5.0 against 4.0. Both are backed by a comparable volume of ratings — 3 and 3 respectively. Written reviews point the same way: 60% of IntelliMARS's written reviews are positive against 100% of RFMS CRM's.

IntelliMARS ships an update every 5 months, RFMS CRM every 3 months. The most recent releases landed on September 5, 2026 and June 2, 2026 respectively.

## The numbers

| Metric | IntelliMARS | RFMS CRM |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.0 (3 ratings)](https://appshunter.io/ios/app/intellimars/id518731048/reviews) | **[5.0 (3 ratings)](https://appshunter.io/ios/app/rfms-crm/id1489391115/reviews)** |
| Number of ratings | 3 | 3 |
| Positive reviews | 60.0% of reviews | **100.0% of reviews** |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | Every 5 months | **Every 3 months** |
| Monetization | Free | Free |
| Size | 104 MB | 55 MB |
| Requires iOS | 16.0 | **11.0** |
| Devices | iPhone, iPad | **iPhone, iPad, iPod** |
| Age rating | 4+ | 4+ |
| Developer | [Phoenix American SalesFocus Solutions Inc](https://appshunter.io/developer/518731151) | [RFMS, INC.](https://appshunter.io/developer/483753794) |

## What reviewers say

### IntelliMARS

[App page](https://appshunter.io/ios/app/intellimars/id518731048)

Gain a comprehensive view of your business, including firms, offices, and advisors, and track all communication history. Dynamically analyze market segments, product sales, and relationships to identify opportunities and improve sales efficiency. Manage CRM activities, schedule meetings, and analyze trends with integrated Salesforce functionality.

**Highlights:** 360-degree business view, Communication history tracking, Graphical market analysis, CRM activity management, Sales opportunity identification, Market share and competitive analysis, Salesforce integration

**In-app purchases:** none


### RFMS CRM

[App page](https://appshunter.io/ios/app/rfms-crm/id1489391115)

This app helps sales teams manage leads, track opportunities, and communicate with customers. It provides tools for organizing sales workflows, generating reports, and maintaining customer profiles, all from a mobile device.

**Highlights:** Lead and prospect tracking, Sales workflow management, Customer communication tools, Sales opportunity organization, Real-time reporting, Customer profile and history

**In-app purchases:** none


## Frequently asked questions

### Is IntelliMARS free?

IntelliMARS is free to download, with no in-app purchases.

### Is RFMS CRM free?

RFMS CRM is free to download, with no in-app purchases.

### Which has better reviews, IntelliMARS or RFMS CRM?

RFMS CRM is rated higher. IntelliMARS averages 4.0 out of 5 from 3 ratings, while RFMS CRM averages 5.0 from 3 ratings.

### Do IntelliMARS or RFMS CRM have ads?

Neither IntelliMARS nor RFMS CRM shows ads.

### Which is updated more often, IntelliMARS or RFMS CRM?

IntelliMARS ships an update every 5 months, and RFMS CRM every 3 months. Most recently, IntelliMARS was updated on September 5, 2026 and RFMS CRM on June 2, 2026.

---

*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*