# 集英社 HAPPY PLUS vs ELLE SHOP (エル・ショップ)

The clearest difference is review sentiment: ELLE SHOP (エル・ショップ) at 55% against 集英社 HAPPY PLUS's 9%. ELLE SHOP (エル・ショップ) also leads on rating (4.8 vs 2.0) and update cadence (monthly vs every 3 months). On price, ads, in-app purchases and monetization model there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ELLE SHOP (エル・ショップ) holds the better App Store score, 4.8 against 2.0. That said, the two scores are not equally well evidenced: ELLE SHOP (エル・ショップ) has 5 ratings behind it against 1, so its average is the more settled of the two. Written reviews point the same way: 9% of 集英社 HAPPY PLUS's written reviews are positive against 55% of ELLE SHOP (エル・ショップ)'s.

集英社 HAPPY PLUS ships an update every 3 months, ELLE SHOP (エル・ショップ) monthly. The most recent releases landed on November 1, 2026 and November 6, 2026 respectively.

## The numbers

| Metric | 集英社 HAPPY PLUS | ELLE SHOP (エル・ショップ) |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [2.0 (1 ratings)](https://appshunter.io/ios/app/happy-plus/id534889346/reviews) | **[4.8 (5 ratings)](https://appshunter.io/ios/app/elle-shop/id1064335133/reviews)** |
| Number of ratings | 1 | **5** |
| Positive reviews | 9.1% of reviews | **54.5% of reviews** |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | Every 3 months | **Monthly** |
| Monetization | Free | Free |
| Size | 28 MB | 66 MB |
| Requires iOS | **15.0** | 15.6 |
| Devices | **iPhone, iPad, iPod** | iPhone, iPod |
| Age rating | 4+ | 17+ |
| Developer | [SHUEISHA Inc.](https://appshunter.io/developer/386723683) | [Hearst Fujingaho Co., Ltd.](https://appshunter.io/developer/335126096) |

## What reviewers say

### 集英社 HAPPY PLUS

[App page](https://appshunter.io/ios/app/happy-plus/id534889346)

This app enhances your shopping experience at physical stores and online. Earn points, use store-exclusive coupons, and receive push notifications for your favorite brands' latest arrivals. Discover curated fashion and lifestyle items for adult women.

**Highlights:** Earn points on in-store purchases, Use store-exclusive coupons, Receive brand news via push notifications, Curated fashion and lifestyle items, Exclusive original brands and collaborations, Magazine-quality featured content

**Features:** Vision Pro support

**In-app purchases:** none


### ELLE SHOP (エル・ショップ)

[App page](https://appshunter.io/ios/app/elle-shop/id1064335133)

Discover curated fashion from top international and Tokyo brands. Shop the latest trends, essential pieces, and exclusive items. Enjoy daily updates on fashion articles and features.

**Highlights:** 350+ curated fashion brands, Exclusive items, Daily trend articles, Same-day shipping available, Free shipping with magazine orders, Size exchanges accepted

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none


## Frequently asked questions

### Is 集英社 HAPPY PLUS free?

集英社 HAPPY PLUS is free to download, with no in-app purchases.

### Is ELLE SHOP (エル・ショップ) free?

ELLE SHOP (エル・ショップ) is free to download, with no in-app purchases.

### Which has better reviews, 集英社 HAPPY PLUS or ELLE SHOP (エル・ショップ)?

ELLE SHOP (エル・ショップ) is rated higher. 集英社 HAPPY PLUS averages 2.0 out of 5 from 1 ratings, while ELLE SHOP (エル・ショップ) averages 4.8 from 5 ratings.

### Do 集英社 HAPPY PLUS or ELLE SHOP (エル・ショップ) have ads?

Neither 集英社 HAPPY PLUS nor ELLE SHOP (エル・ショップ) shows ads.

### Which is updated more often, 集英社 HAPPY PLUS or ELLE SHOP (エル・ショップ)?

集英社 HAPPY PLUS ships an update every 3 months, and ELLE SHOP (エル・ショップ) monthly. Most recently, 集英社 HAPPY PLUS was updated on November 1, 2026 and ELLE SHOP (エル・ショップ) on November 6, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*