# Measuring Tape vs iMeasure

The clearest difference is review sentiment: iMeasure at 43% against Measuring Tape's 12%. iMeasure also leads on update cadence (fortnightly vs every 5 months). Measuring Tape's advantage is price ($1.99 vs $3.99) and iOS requirement (9.1 vs 18.0). On ads, in-app purchases, monetization model and device support there is nothing between them.

Measuring Tape costs $1.99 and iMeasure $3.99 up front. Neither carries in-app purchases, so what you see is what you pay.

Measuring Tape ships an update every 5 months, iMeasure fortnightly. The most recent releases landed on November 6, 2026 and November 3, 2026 respectively.

## The numbers

| Metric | Measuring Tape | iMeasure |
| --- | --- | --- |
| Price | **$1.99** | $3.99 |
| Rating | **[4.0 (401 ratings)](https://appshunter.io/ios/app/measuring-tape/id547095145/reviews)** | — |
| Number of ratings | **401** | — |
| Positive reviews | 11.8% of reviews | **43.2% of reviews** |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | Every 5 months | **Fortnightly** |
| Monetization | Free | Free |
| Size | 10 MB | 6 MB |
| Requires iOS | **9.1** | 18.0 |
| Devices | **iPhone, iPad, iPod** | iPhone, iPad |
| Age rating | 4+ | 12+ |
| Developer | [Boris Kalinin](https://appshunter.io/developer/400047582) | [Dimensional Applications Inc](https://appshunter.io/developer/690605597) |

## What reviewers say

### Measuring Tape

[App page](https://appshunter.io/ios/app/measuring-tape/id547095145)

Measure the shortest air distance between two points using GPS with high accuracy. Track your progress like a physical tape measure, with distances shown in multiple units. Ideal for outdoor measurements of land, properties, and sports fields.

**Highlights:** GPS-based distance measurement, Measures air distance, Maximum available accuracy, Distances in yards, meters, kilometers, miles, Continuous distance counters, Direction arrow to starting point

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none

**What reviewers like**

- ⭐ Works well
- ⭐ Excellent for shooting sports
- ⭐ Quick way to get distance measurements

**What reviewers complain about**

- 🚫 Doesn't work on newer iPhones
- 🚫 Reset button not visible or accessible
- 🚫 Inaccurate measurements
- 🚫 App crashes or doesn't open

**Reported bugs**

- Reset button not visible or accessible
- App crashes or doesn't open
- Measurements are inaccurate or inconsistent

**Requested features**

- Add option to choose true north or magnetic north
- Provide more measurement options (bearing, heading, etc.)


### iMeasure

[App page](https://appshunter.io/ios/app/imeasure-floor-plan/id1281387513)

Transform your iPhone into a smart tape measure using augmented reality. Easily draw floor plans by simply recording a video, without needing to move furniture or kneel. Measure dimensions, calculate surface area and total length in various units, and automatically generate shareable floor plans.

**Highlights:** AR-based smart tape measure, Create floor plans by recording video, Measure furniture, walls, and more, Calculate surface area and total length, Automatic drawing of doors and windows, Simple editing tools for adjustments, Shareable and printable floor plans

**Features:** Vision Pro support

**In-app purchases:** none


## Frequently asked questions

### Is Measuring Tape free?

Measuring Tape costs $1.99, with no in-app purchases.

### Is iMeasure free?

iMeasure costs $3.99, with no in-app purchases.

### Do Measuring Tape or iMeasure have ads?

Neither Measuring Tape nor iMeasure shows ads.

### Which is updated more often, Measuring Tape or iMeasure?

Measuring Tape ships an update every 5 months, and iMeasure fortnightly. Most recently, Measuring Tape was updated on November 6, 2026 and iMeasure on November 3, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*