# ZARA vs GUESS

The clearest difference is rating: ZARA at 4.8 against GUESS's 2.9. ZARA also leads on update cadence (every 2 days vs every 6 weeks) and review sentiment (41% vs 14%). On price, ads, in-app purchases and monetization model there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ZARA holds the better App Store score, 4.8 against 2.9. That said, the two scores are not equally well evidenced: ZARA has 413K ratings behind it against 243, so its average is the more settled of the two. Written reviews point the same way: 41% of ZARA's written reviews are positive against 14% of GUESS's.

ZARA ships an update every 2 days, GUESS every 6 weeks. The most recent releases landed on September 26, 2026 and September 25, 2026 respectively.

## The numbers

| Metric | ZARA | GUESS |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.8 (413K ratings)](https://appshunter.io/ios/app/zara/id547951480/reviews)** | [2.9 (243 ratings)](https://appshunter.io/ios/app/guess/id687484959/reviews) |
| Number of ratings | **413K** | 243 |
| Positive reviews | **41.0% of reviews** | 14.4% of reviews |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | **Every 2 days** | Every 6 weeks |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Best chart rank | **#58** | — |
| Size | 236 MB | 4 MB |
| Requires iOS | **15.1** | 16.6 |
| Devices | **iPhone, iPad, iPod** | iPhone |
| Age rating | 4+ | 12+ |
| Developer | [Industria de Diseno Textil, S.A.](https://appshunter.io/developer/341323285) | [GUESS?, Inc.](https://appshunter.io/developer/494987905) |

## What reviewers say

### ZARA

[App page](https://appshunter.io/ios/app/zara/id547951480)

**Currently charting:** #58 Top Free · Shopping (US App Store)

Browse and shop the latest fashion collections for women, men, and kids. Discover new arrivals, save items to your favorites, track orders, and find nearby stores. Enhance your in-store shopping with special features.

**Highlights:** Shop Woman, Man, and Kids collections, View new collections and fashion campaigns, Save items to favorites list, Track orders and manage returns, Locate nearest stores, Receive notifications for new arrivals, In-store 'store mode' features

**Features:** Vision Pro support

**In-app purchases:** none

**What reviewers like**

- 🚀 Lightning-fast delivery
- 👍 Easy returns and refunds
- 💎 Excellent quality and style
- 🛍️ Convenient online shopping

**What reviewers complain about**

- 🤖 Unhelpful chatbot customer service
- 🕰️ Slow or delayed shipping
- 🛒 Items disappearing from cart
- 🤔 Confusing app navigation

**Reported bugs**

- Address information being lost or changed
- Inconsistent order tracking and status updates
- Incorrect item deliveries and difficulty resolving

**Requested features**

- Filter by size option
- Ability to save items to a wishlist
- Display model sizes for clothing
- Notify when out-of-stock items are back


### GUESS

[App page](https://appshunter.io/ios/app/guess/id687484959)

Access exclusive collections, collaborations, and new arrivals before anyone else. Save favorite styles, build wishlists, and earn rewards through a loyalty program. Enjoy personalized offers and a VIP shopping experience.

**Highlights:** Exclusive collections access, Personalized wishlists, Loyalty program integration, In-app offers, Digital loyalty card

**Features:** macOS Compatibility, Apple Wallet, Vision Pro support

**In-app purchases:** none

**What reviewers like**

- 👗 Wide variety of clothing selection
- 💬 Personal stylist chat feature
- 🎁 Rewards/loyalty points program
- 📱 Mobile shopping convenience
- 🎯 Personalized style recommendations

**What reviewers complain about**

- 🐛 Frequent app crashes and force closes
- ⏳ Slow loading times and lag
- 🔄 Poor navigation without back button
- 🔐 Persistent login and authentication issues
- 💾 Data not saving (wishlist, cart, preferences)

**Reported bugs**

- App crashes when scrolling too quickly
- Login fails with correct credentials
- Shopping cart items disappear or become inaccessible
- Wish list items not loading or saving
- Rewards points not crediting to account

**Requested features**

- Add functional back button for navigation
- Fix and restore spin wheel points challenge
- Allow profile editing (gender, account info)
- Improve wish list functionality and access
- Better product descriptions and size guides


## Frequently asked questions

### Is ZARA free?

ZARA is free to download, with no in-app purchases.

### Is GUESS free?

GUESS is free to download, with no in-app purchases.

### Which has better reviews, ZARA or GUESS?

ZARA is rated higher. ZARA averages 4.8 out of 5 from 413K ratings, while GUESS averages 2.9 from 243 ratings.

### Do ZARA or GUESS have ads?

Neither ZARA nor GUESS shows ads.

### Which is updated more often, ZARA or GUESS?

ZARA ships an update every 2 days, and GUESS every 6 weeks. Most recently, ZARA was updated on September 26, 2026 and GUESS on September 25, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*