# Concepts vs Figma

Concepts and Figma both sit at 4.7 stars, but that hides the real split: 77% of Concepts's written reviews are positive against 29% of Figma's. Concepts also leads on iOS requirement (15.0 vs 18.0). Figma's advantage is in-app purchases (none vs 13) and chart position (#58 vs unranked). On price, rating, ratings volume and ads there is nothing between them.

Both are free to download. Concepts sells 13 in-app purchases, starting at $4.99 per month. Figma asks for nothing beyond the download.

On the App Store both sit at effectively the same score — 4.7 for Concepts against 4.6 for Figma. Both are backed by a comparable volume of ratings — 26K and 21K respectively. Written reviews are what separate them: 77% of Concepts's written reviews are positive against 29% of Figma's.

Concepts ships an update fortnightly, Figma weekly. Both last shipped on September 26, 2026.

## The numbers

| Metric | Concepts | Figma |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.7 (26K ratings)](https://appshunter.io/ios/app/concepts/id560586497/reviews)** | [4.6 (21K ratings)](https://appshunter.io/ios/app/figma/id1152747299/reviews) |
| Number of ratings | **26K** | 21K |
| Positive reviews | **77.1% of reviews** | 29.3% of reviews |
| In-app purchases | Yes | **No** |
| Ads | No | No |
| Update frequency | Fortnightly | **Weekly** |
| Monetization | Free with in-app purchases | Freemium |
| Best chart rank | — | **#58** |
| Size | 258 MB | 62 MB |
| Requires iOS | **15.0** | 18.0 |
| Devices | **iPhone, iPad, iPod** | iPhone, iPad |
| Age rating | 4+ | 4+ |
| Developer | [TopHatch, Inc.](https://appshunter.io/developer/560586500) | [Figma Inc.](https://appshunter.io/developer/1152747298) |

## What reviewers say

### Concepts

[App page](https://appshunter.io/ios/app/concepts/id560586497)

This flexible vector-based sketchbook offers an infinite canvas for ideation and design. Easily sketch, take notes, and create detailed designs with editable strokes and powerful tools. Share your work in various formats for seamless collaboration and professional output.

**Highlights:** Infinite canvas, Vector-based sketching, Realistic pens, pencils, and brushes, Editable vector elements, Unlimited layers, Scale and measurement tools, Object libraries

**Features:** Family Sharing

**In-app purchases (13)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Everything Monthly | $4.99 | per month |
| Everything Monthly + Trial | $4.99 | per month |
| Everything Yearly | $29.99 | per year |
| Everything Yearly + Trial | $29.99 | per year |
| Shape Library | $1.99 | one-time |
| Pen Brush Pack | $1.99 | one-time |
| Body Forms | $1.99 | one-time |
| Make Your Own Objects | $3.99 | one-time |
| Essentials (iPhone Only) | $4.99 | one-time |
| PDF Essentials | $4.99 | one-time |
| Pro Pack  Legacy | $7.99 | one-time |
| 10 Object Packs | $14.99 | one-time |
| Essentials | $39.99 | one-time |

**What reviewers like**

- 🚀 Infinite canvas
- 👍 Intuitive and customizable interface
- 🎨 Powerful drawing and sketching tools
- 💡 Versatile for various use cases (architecture, design, note-taking)
- 🔒 Responsive customer support

**What reviewers complain about**

- 🐛 Occasional crashes and bugs
- 🔍 Steep learning curve for some users
- 💰 Subscription model can be expensive for casual users
- 🔧 Limited text handling and editing capabilities
- 🔀 Inconsistent behavior of certain tools (e.g., eraser, alignment)

**Reported bugs**

- Memory issues when working with large, complex drawings
- Inconsistent behavior of the eraser tool
- Inaccuracies in the snap-to-grid and measurement tools
- Exporting issues, such as loss of data or poor quality

**Requested features**

- Improved text editing and formatting options
- Better color selection and customization tools
- Collaboration and real-time sharing features
- Seamless integration with other design/productivity apps
- Syncing and backup capabilities across devices


### Figma

[App page](https://appshunter.io/ios/app/figma/id1152747299)

**Currently charting:** #58 Top Free · Graphics & Design (US App Store)

Access and review design files, prototypes, and presentations on your mobile device. Collaborate with teammates by adding and replying to comments, sharing files, and managing permissions. Mirror designs in real-time and explore prototypes with interactive features.

**Highlights:** Access design, FigJam, prototype, and slides files, Create and reply to comments, Share files with collaborators, Play and replay prototypes, Mirror designs in real-time, Manage file permissions

**In-app purchases:** none

**What reviewers like**

- 🚀 Useful for previewing designs
- 👍 Great for prototyping
- 🚀 Convenient to mirror screen on a real device

**What reviewers complain about**

- 🐛 Buggy and unreliable mirroring
- 🐛 Crashes and freezes often
- 👎 Limited functionality compared to desktop
- 👎 Lacks essential editing capabilities
- 👎 Useless without editing features

**Reported bugs**

- Mirror feature doesn't work consistently
- Prototype playback issues, like zooming in too much
- App forgets scroll/zoom state when switching back
- Crashes when trying to open large files
- Login issues, constantly requiring re-login

**Requested features**

- Add editing capabilities, especially for iPad
- Improve Apple Pencil support in FigJam
- Allow moving the toolbox out of the way on the screen
- Implement multi-account support
- Add option to change sharing permissions


## Frequently asked questions

### Is Concepts free?

Concepts is free to download, with in-app purchases available.

### Is Figma free?

Figma is free to download, with no in-app purchases.

### Which has better reviews, Concepts or Figma?

Concepts is rated higher. Concepts averages 4.7 out of 5 from 26K ratings, while Figma averages 4.6 from 21K ratings.

### Do Concepts or Figma have ads?

Neither Concepts nor Figma shows ads.

### Which is updated more often, Concepts or Figma?

Concepts ships an update fortnightly, and Figma weekly. Most recently, Concepts was updated on September 26, 2026 and Figma on September 26, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*