# Concepts vs Draw on Picture

The clearest difference is in-app purchases: Draw on Picture at none against Concepts's 13. Draw on Picture also leads on review sentiment (100% vs 77%) and rating (5.0 vs 4.7). Concepts's advantage is ads (none vs shown) and update cadence (fortnightly vs every 7 months). On price and device support there is nothing between them.

Both are free to download. Concepts sells 13 in-app purchases, starting at $4.99 per month. Draw on Picture asks for nothing beyond the download.

Draw on Picture holds the better App Store score, 5.0 against 4.7. That said, the two scores are not equally well evidenced: Concepts has 27K ratings behind it against 2, so its average is the more settled of the two. Written reviews point the same way: 77% of Concepts's written reviews are positive against 100% of Draw on Picture's.

Concepts ships an update fortnightly, Draw on Picture every 7 months. The most recent releases landed on November 2, 2026 and October 30, 2026 respectively.

## The numbers

| Metric | Concepts | Draw on Picture |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.7 (27K ratings)](https://appshunter.io/ios/app/concepts/id560586497/reviews) | **[5.0 (2 ratings)](https://appshunter.io/ios/app/draw-on-picture/id1624366747/reviews)** |
| Number of ratings | **27K** | 2 |
| Positive reviews | 76.9% of reviews | **100.0% of reviews** |
| In-app purchases | Yes | **No** |
| Ads | **No** | Yes |
| Update frequency | **Fortnightly** | Every 7 months |
| Monetization | Free with in-app purchases | **Ad-supported** |
| Best chart rank | **#171** | — |
| Size | 268 MB | 5 MB |
| Requires iOS | **15.0** | 18.6 |
| Devices | **iPhone, iPad, iPod** | iPhone, iPad |
| Age rating | 4+ | 4+ |
| Developer | [TopHatch, Inc.](https://appshunter.io/developer/560586500) | [kazutaka komiya](https://appshunter.io/developer/1558955785) |

## What reviewers say

### Concepts

[App page](https://appshunter.io/ios/app/concepts/id560586497)

**Currently charting:** #171 Top Free · Graphics & Design (US App Store)

This flexible vector-based sketchbook offers an infinite canvas for ideation and design. Easily sketch, take notes, and create detailed designs with editable strokes and powerful tools. Share your work in various formats for seamless collaboration and professional output.

**Highlights:** Infinite canvas, Vector-based sketching, Realistic pens, pencils, and brushes, Editable vector elements, Unlimited layers, Scale and measurement tools, Object libraries

**Features:** Family Sharing, iPhone Duo support

**In-app purchases (13)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Everything Monthly | $4.99 | per month |
| Everything Monthly + Trial | $4.99 | per month |
| Everything Yearly | $29.99 | per year |
| Everything Yearly + Trial | $29.99 | per year |
| Shape Library | $1.99 | one-time |
| Pen Brush Pack | $1.99 | one-time |
| Body Forms | $1.99 | one-time |
| Make Your Own Objects | $3.99 | one-time |
| Essentials (iPhone Only) | $4.99 | one-time |
| PDF Essentials | $4.99 | one-time |
| Pro Pack  Legacy | $7.99 | one-time |
| 10 Object Packs | $14.99 | one-time |
| Essentials | $39.99 | one-time |

**What reviewers like**

- 🚀 Infinite canvas
- 👍 Intuitive and customizable interface
- 🎨 Powerful drawing and sketching tools
- 💡 Versatile for various use cases (architecture, design, note-taking)
- 🔒 Responsive customer support

**What reviewers complain about**

- 🐛 Occasional crashes and bugs
- 🔍 Steep learning curve for some users
- 💰 Subscription model can be expensive for casual users
- 🔧 Limited text handling and editing capabilities
- 🔀 Inconsistent behavior of certain tools (e.g., eraser, alignment)

**Reported bugs**

- Memory issues when working with large, complex drawings
- Inconsistent behavior of the eraser tool
- Inaccuracies in the snap-to-grid and measurement tools
- Exporting issues, such as loss of data or poor quality

**Requested features**

- Improved text editing and formatting options
- Better color selection and customization tools
- Collaboration and real-time sharing features
- Seamless integration with other design/productivity apps
- Syncing and backup capabilities across devices


### Draw on Picture

[App page](https://appshunter.io/ios/app/draw-on-picture/id1624366747)

Easily add handwritten notes and drawings to your photos. Supports common image formats like JPG, PNG, and PDF. A straightforward tool for annotating images.

**Highlights:** Handwritten drawing on images, Supports JPG, PNG, and PDF, Simple and intuitive interface, Image annotation tool

**Features:** macOS Compatibility

**In-app purchases:** none


## Frequently asked questions

### Is Concepts free?

Concepts is free to download, with in-app purchases available.

### Is Draw on Picture free?

Draw on Picture is free to download, with no in-app purchases.

### Which has better reviews, Concepts or Draw on Picture?

Draw on Picture is rated higher. Concepts averages 4.7 out of 5 from 27K ratings, while Draw on Picture averages 5.0 from 2 ratings.

### Do Concepts or Draw on Picture have ads?

Draw on Picture shows ads; Concepts does not.

### Which is updated more often, Concepts or Draw on Picture?

Concepts ships an update fortnightly, and Draw on Picture every 7 months. Most recently, Concepts was updated on November 2, 2026 and Draw on Picture on October 30, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*