# Easy Invoice Maker & Generator vs SubTotal

The clearest difference is monetization model: SubTotal at free with in-app purchases against Easy Invoice Maker & Generator's subscription. SubTotal also leads on review sentiment (94% vs 70%) and update cadence (every 6 days vs every 3 weeks). Easy Invoice Maker & Generator's advantage is ratings volume (2K vs 24). On price, rating, ads and in-app purchases there is nothing between them.

Both are free to download. Easy Invoice Maker & Generator sells 5 one-off in-app purchases and SubTotal sells 2 one-off in-app purchases. Whichever you choose, the download price is not the number that matters.

On the App Store both sit at effectively the same score — 4.8 for Easy Invoice Maker & Generator against 4.8 for SubTotal. That said, the two scores are not equally well evidenced: Easy Invoice Maker & Generator has 2K ratings behind it against 24, so its average is the more settled of the two. Written reviews are what separate them: 70% of Easy Invoice Maker & Generator's written reviews are positive against 94% of SubTotal's.

Easy Invoice Maker & Generator ships an update every 3 weeks, SubTotal every 6 days. Both last shipped on September 26, 2026.

## The numbers

| Metric | Easy Invoice Maker & Generator | SubTotal |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.8 (2K ratings)](https://appshunter.io/ios/app/easy-invoice-maker-and-generator/id579897691/reviews)** | [4.8 (24 ratings)](https://appshunter.io/ios/app/subtotal-pdf-invoice-maker/id1569053675/reviews) |
| Number of ratings | **2K** | 24 |
| Positive reviews | 70.3% of reviews | **93.9% of reviews** |
| In-app purchases | Yes | Yes |
| Ads | No | No |
| Update frequency | Every 3 weeks | **Every 6 days** |
| Monetization | Subscription | **Free with in-app purchases** |
| Size | 94 MB | 22 MB |
| Requires iOS | 17.0 | 17.0 |
| Devices | iPhone, iPad | **iPhone, iPad, Mac** |
| Age rating | 4+ | 4+ |
| Developer | [Marla International Limited](https://appshunter.io/developer/345338913) | [Timo Partl](https://appshunter.io/developer/1387413672) |

## What reviewers say

### Easy Invoice Maker & Generator

[App page](https://appshunter.io/ios/app/easy-invoice-maker-and-generator/id579897691)

This app simplifies financial management for freelancers and small businesses. Create professional invoices, estimates, and track payments with customizable branding and global currency support. Gain insights with sales reports and automate recurring billing.

**Highlights:** Professional invoice and estimate creation, Customizable branding with logo and terms, PDF invoice sharing via email and social media, Insightful sales and receivables reports, Global currency support, Automated recurring invoicing, Secure cloud storage

**Features:** Vision Pro support

**In-app purchases (5)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Steel Plan - 1 Month | $6.99 | one-time |
| EasyInvoice Premium - 1 Month | $9.99 | one-time |
| Steel Plan - 6 months | $33.99 | one-time |
| Yearly Plan | $69.99 | one-time |
| EasyInvoice Premium - 1 Year | $99.99 | one-time |

**What reviewers like**

- 👍 Easy to use
- 🚀 Straightforward invoicing
- 💡 Helpful customer support
- 👍 Professional-looking invoices
- 👍 Simple and efficient

**What reviewers complain about**

- 🐛 Bugs and glitches
- 🔒 Difficulty with account/data management
- 💰 Expensive subscription model
- 🔒 Poor customer support
- 🐛 Invoicing issues (not sending, formatting problems)

**Reported bugs**

- Invoices not sending properly
- Syncing issues between devices
- Invoices displaying incorrectly
- Login and account problems
- App crashing or freezing

**Requested features**

- More invoice template options
- Ability to edit invoice layout
- Improved data backup and transfer
- Integration with accounting software
- Support for multiple tax rates


### SubTotal

[App page](https://appshunter.io/ios/app/subtotal-pdf-invoice-maker/id1569053675)

Create professional PDF invoices, quotes, and estimates quickly for your small business. Personalize templates with your logo and branding. Supports e-invoicing standards and offers cloud sync for easy access across devices.

**Highlights:** Create PDF invoices, quotes, and estimates, Cloud sync across platforms, E-invoicing support (Factur-X & ZUGFeRD), Personalize with logo, color, and font, Track invoices and mark as paid, Beautiful PDF templates

**In-app purchases (2)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Pro version iOS | $8.99 | one-time |
| Pro version macOS | $17.99 | one-time |

**What reviewers like**

- 👍 Simple and easy to use
- 🚀 Fast and efficient
- 💰 One-time purchase, no subscription
- 🔄 Seamless syncing across devices
- 📱 Great integration with WorkingHours

**What reviewers complain about**

- 🐛 Some features missing for advanced users
- 🤔 Limited customization options for templates
- 🐛 Bugs reported after updates
- 🐛 Issues with umlauts in PDFs
- 🐛 Rounding differences in calculations

**Reported bugs**

- Description text gets deleted when adding concepts
- Text on positions not saved and positions not editable after update
- App crashes when opening or editing invoices/estimates after update
- UST-Satz (VAT rate) stuck at 0% and not adjustable on Mac
- Umlauts not displayed correctly in PDF (bank details, item descriptions)

**Requested features**

- Auto populate/save item descriptions
- Column for date of service or purchase
- Option for separate categories for items
- Function to show payments applied
- Customizable PDF templates


## Frequently asked questions

### Is Easy Invoice Maker & Generator free?

Easy Invoice Maker & Generator is free to download, with in-app purchases available.

### Is SubTotal free?

SubTotal is free to download, with in-app purchases available.

### Which has better reviews, Easy Invoice Maker & Generator or SubTotal?

Easy Invoice Maker & Generator is rated higher. Easy Invoice Maker & Generator averages 4.8 out of 5 from 2K ratings, while SubTotal averages 4.8 from 24 ratings.

### Do Easy Invoice Maker & Generator or SubTotal have ads?

Neither Easy Invoice Maker & Generator nor SubTotal shows ads.

### Which is updated more often, Easy Invoice Maker & Generator or SubTotal?

Easy Invoice Maker & Generator ships an update every 3 weeks, and SubTotal every 6 days. Most recently, Easy Invoice Maker & Generator was updated on September 26, 2026 and SubTotal on September 26, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*