# Yandex Direct vs Контур.Фокус

The clearest difference is update cadence: Yandex Direct at every 3 weeks against Контур.Фокус's every 9 months. Yandex Direct also leads on ratings volume (194 vs 1). Контур.Фокус's advantage is rating (5.0 vs 4.6) and iOS requirement (12.0 vs 16.0). On price, review sentiment, ads and in-app purchases there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

Контур.Фокус holds the better App Store score, 5.0 against 4.6. That said, the two scores are not equally well evidenced: Yandex Direct has 194 ratings behind it against 1, so its average is the more settled of the two. Written reviews complicate that: 48% of Yandex Direct's written reviews are positive against 47% of Контур.Фокус's, so the app with the better star average is not the one people write more warmly about.

Yandex Direct ships an update every 3 weeks, Контур.Фокус every 9 months. The most recent releases landed on November 1, 2026 and October 29, 2026 respectively.

## The numbers

| Metric | Yandex Direct | Контур.Фокус |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.6 (194 ratings)](https://appshunter.io/ios/app/yandex-direct/id583627331/reviews) | **[5.0 (1 ratings)](https://appshunter.io/ios/app/id604761759/reviews)** |
| Number of ratings | **194** | 1 |
| Positive reviews | **48.4% of reviews** | 47.0% of reviews |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | **Every 3 weeks** | Every 9 months |
| Monetization | Free | Free |
| Size | 101 MB | 10 MB |
| Requires iOS | 16.0 | **12.0** |
| Devices | iPhone, iPad | **iPhone, iPad, iPod** |
| Age rating | 4+ | 4+ |
| Developer | [Direct Cursus Computer Systems Trading](https://appshunter.io/developer/1717598015) | [SKB Kontur](https://appshunter.io/developer/417000920) |

## What reviewers say

### Yandex Direct

[App page](https://appshunter.io/ios/app/yandex-direct/id583627331)

Manage your advertising campaigns directly from your mobile device. Easily create, launch, and monitor ad performance with intuitive tools, even without prior experience. Stay informed about your budget and receive essential campaign updates.

**Highlights:** Create and launch ad campaigns, Edit existing campaigns, Track campaign performance, Monitor budget and top up balance, Receive essential notifications

**In-app purchases:** none


### Контур.Фокус

[App page](https://appshunter.io/ios/app/id604761759)

This business intelligence tool helps mitigate risks by analyzing legal entities and individual entrepreneurs. It aggregates data from official sources like business registries, court cases, and financial reports to provide comprehensive company insights.

**Highlights:** Analyze related companies, Collect historical data, Search for internet mentions, Financial company analysis, Risk mitigation for counterparties

**Features:** macOS Compatibility

**In-app purchases:** none


## Frequently asked questions

### Is Yandex Direct free?

Yandex Direct is free to download, with no in-app purchases.

### Is Контур.Фокус free?

Контур.Фокус is free to download, with no in-app purchases.

### Which has better reviews, Yandex Direct or Контур.Фокус?

Контур.Фокус is rated higher. Yandex Direct averages 4.6 out of 5 from 194 ratings, while Контур.Фокус averages 5.0 from 1 ratings.

### Do Yandex Direct or Контур.Фокус have ads?

Neither Yandex Direct nor Контур.Фокус shows ads.

### Which is updated more often, Yandex Direct or Контур.Фокус?

Yandex Direct ships an update every 3 weeks, and Контур.Фокус every 9 months. Most recently, Yandex Direct was updated on November 1, 2026 and Контур.Фокус on October 29, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*