# Smart Post vs PostBuilder

The clearest difference is review sentiment: PostBuilder at 81% against Smart Post's 61%. PostBuilder also leads on update cadence (every 4 days vs every 9 days) and device support (4 vs 2). Smart Post's advantage is rating (4.5 vs 4.3). On price, ratings volume, ads and in-app purchases there is nothing between them.

Both are free to download. Smart Post sells 6 in-app purchases, starting at $4.99 per year and PostBuilder sells 9 in-app purchases, starting at $2.99 per 7 days. Whichever you choose, the download price is not the number that matters.

Smart Post holds the better App Store score, 4.5 against 4.3. Both are backed by a comparable volume of ratings — 425 and 472 respectively. Written reviews complicate that: 61% of Smart Post's written reviews are positive against 81% of PostBuilder's, so the app with the better star average is not the one people write more warmly about.

Smart Post ships an update every 9 days, PostBuilder every 4 days. The most recent releases landed on October 11, 2026 and October 7, 2026 respectively.

## The numbers

| Metric | Smart Post | PostBuilder |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.5 (425 ratings)](https://appshunter.io/ios/app/smart-post-social-scheduler/id591683237/reviews)** | [4.3 (472 ratings)](https://appshunter.io/ios/app/postbuilder-grid-post-planner/id1459734976/reviews) |
| Number of ratings | 425 | **472** |
| Positive reviews | 60.9% of reviews | **80.7% of reviews** |
| In-app purchases | Yes | Yes |
| Ads | No | No |
| Update frequency | Every 9 days | **Every 4 days** |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Size | 48 MB | 23 MB |
| Requires iOS | 16.0 | **13.1** |
| Devices | iPhone, iPad | **iPhone, iPad, iPod, Mac** |
| Age rating | 4+ | 4+ |
| Developer | [Smart Post App, LLC](https://appshunter.io/developer/591683240) | [Andrew Lee](https://appshunter.io/developer/1206652057) |

## What reviewers say

### Smart Post

[App page](https://appshunter.io/ios/app/smart-post-social-scheduler/id591683237)

Streamline your social media presence with a powerful planning and scheduling tool. Effortlessly manage posts across multiple platforms, organize content ideas, and gain insights with AI suggestions. Maintain a consistent presence and grow your audience with this all-in-one solution.

**Highlights:** Cross-platform post scheduling, AI content suggestions, Visual social media calendar, Content idea organization, Image editing tools, Stock photo and GIF integration

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases (6)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Ad-Free (Yearly) | $4.99 | per year |
| Ad-Free (Yearly) | $4.99 | per year |
| Premium (Monthly) | $6.99 | per month |
| Pro (Monthly) | $14.99 | per month |
| Premium (Yearly) | $66.99 | per year |
| Pro (Yearly) | $144.99 | per year |

**What reviewers like**

- 🚀 Efficient scheduling
- 👍 Easy to use interface
- 💡 Useful for managing multiple accounts
- 🔒 Good customer service

**What reviewers complain about**

- 🐛 Posting issues (Facebook, Instagram, Twitter)
- 🔍 Limited social media platform support
- 🔍 Restricted post scheduling limits
- 🐛 Bugs and crashes

**Reported bugs**

- Facebook and Instagram posting issues
- Frequent crashes and app instability
- Login and account connection problems
- Inability to post videos and GIFs

**Requested features**

- Add support for more social media platforms (e.g. Instagram, LinkedIn)
- Increase post scheduling limits
- Improve reliability and reduce bugs
- Implement automatic resizing for uploaded images


### PostBuilder

[App page](https://appshunter.io/ios/app/postbuilder-grid-post-planner/id1459734976)

Enhance your social media presence with custom fonts and a content planner. Preview your posts and stories before publishing, and schedule content in advance for consistent engagement across platforms. Save drafts and create perfect line breaks for captions and bios.

**Highlights:** Custom fonts for captions and bios, Content calendar for scheduling, Post and story preview, Perfect line break creation, Unlimited draft saving, Character counting

**In-app purchases (9)**

| Purchase | Price | Billing |
| --- | --- | --- |
| PostBuilder Pro - 1 Week | $2.99 | per 7 days |
| GramSpacer Free Trial | $4.99 | per month |
| IG Caption Writer App Trial | $4.99 | per month |
| PostBuilder Pro (1 Month) | $7.99 | per month |
| PostBuilder Pro (6 Months) | $14.99 | per 6 months |
| PostBuilder Pro (Yearly) | $34.99 | per year |
| PostBuilder Free Trial | Free | one-time |
| IG Caption Writer Free Trial | Free | one-time |
| Repost for IG Free Trial | Free | one-time |

**What reviewers like**

- 👍 Easy to use
- 🚀 Efficient for creating Instagram posts
- 💡 Helpful for formatting captions
- 🔧 Useful features like saving drafts

**What reviewers complain about**

- 🐛 Inconsistent performance
- 🔒 Aggressive upselling/paywall
- 🤔 Keyboard layout issues
- 🙄 Removing previously free features

**Reported bugs**

- Captions not formatting correctly
- App crashing or freezing
- Issues with linking accounts

**Requested features**

- Add auto-correct or predictive text
- Allow using device's native keyboard
- Improve overall stability and reliability


## Frequently asked questions

### Is Smart Post free?

Smart Post is free to download, with in-app purchases available.

### Is PostBuilder free?

PostBuilder is free to download, with in-app purchases available.

### Which has better reviews, Smart Post or PostBuilder?

Smart Post is rated higher. Smart Post averages 4.5 out of 5 from 425 ratings, while PostBuilder averages 4.3 from 472 ratings.

### Do Smart Post or PostBuilder have ads?

Neither Smart Post nor PostBuilder shows ads.

### Which is updated more often, Smart Post or PostBuilder?

Smart Post ships an update every 9 days, and PostBuilder every 4 days. Most recently, Smart Post was updated on October 11, 2026 and PostBuilder on October 7, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*