# Ruler® vs Tape Measure™

The clearest difference is update cadence: Tape Measure™ at weekly against Ruler®'s every 6 weeks. Tape Measure™ also leads on review sentiment (38% vs 22%) and chart position (#66 vs unranked). On price, rating, ratings volume and ads there is nothing between them.

Both are free to download. Ruler® sells 2 in-app purchases, starting at $1.99 per 7 days and Tape Measure™ sells 5 in-app purchases, starting at $9.99 per 7 days. Whichever you choose, the download price is not the number that matters.

On the App Store both sit at effectively the same score — 4.3 for Ruler® against 4.4 for Tape Measure™. Both are backed by a comparable volume of ratings — 35K and 89K respectively. Written reviews are what separate them: 22% of Ruler®'s written reviews are positive against 38% of Tape Measure™'s.

Ruler® ships an update every 6 weeks, Tape Measure™ weekly. Both last shipped on September 25, 2026.

## The numbers

| Metric | Ruler® | Tape Measure™ |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.3 (35K ratings)](https://appshunter.io/ios/app/ruler/id623207505/reviews) | **[4.4 (89K ratings)](https://appshunter.io/ios/app/tape-measure/id1271546805/reviews)** |
| Number of ratings | 35K | **89K** |
| Positive reviews | 21.9% of reviews | **37.9% of reviews** |
| In-app purchases | Yes | Yes |
| Ads | No | No |
| Update frequency | Every 6 weeks | **Weekly** |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Best chart rank | — | **#66** |
| Size | 25 MB | 54 MB |
| Requires iOS | **15.0** | 15.6 |
| Devices | iPhone, iPad, iPod | **iPhone, iPad, iPod, Vision Pro** |
| Age rating | 4+ | 4+ |
| Developer | [Tue Nguyen Minh](https://appshunter.io/developer/434811167) | [Level Labs, LLC](https://appshunter.io/developer/791333994) |

## What reviewers say

### Ruler®

[App page](https://appshunter.io/ios/app/ruler/id623207505)

This app provides a versatile toolkit for all your measurement needs. It includes a classic ruler, a tape measure, and a camera ruler for precise measurements. Easily switch between units and document your findings by adding measurements directly to photos.

**Highlights:** Classic ruler and tape measure, Camera ruler mode, Photo measures mode, Dual unit support (inches/cm), Precision sliders for small objects, Elegant and user-friendly interface

**Features:** macOS Compatibility

**In-app purchases (2)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Ruler Pro (Weekly) | $1.99 | per 7 days |
| Pro Features | $1.99 | one-time |

**What reviewers like**

- 🚀 Accurate measurements
- 👍 Easy to use
- 🔍 Convenient for small items
- 📏 Useful ruler tool

**What reviewers complain about**

- 💰 Paywall for basic features
- ⏱️ Limited free usage time
- 🔍 Inaccurate for larger objects
- 🙅‍♀️ Aggressive monetization tactics

**Reported bugs**

- Inconsistent measurements
- Compatibility issues with newer devices

**Requested features**

- Ability to switch between metric and imperial units without paying
- Improved accuracy for larger measurements
- Removal of time limits on free usage


### Tape Measure™

[App page](https://appshunter.io/ios/app/tape-measure/id1271546805)

**Currently charting:** #66 Top Grossing · Utilities, #137 Top Free · Utilities (US App Store)

Transform your device into a versatile digital toolkit for precise measurements. Create 2D and 3D floor plans, scan rooms, and measure distances with advanced AI and computer vision. Ideal for DIY projects, home renovations, and professional use.

**Highlights:** Tape Measure, Ruler, Height Tool, 2D Floor Plans, 3D Floor Plans, 3D Scanner, Area Tool

**In-app purchases (5)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Tape Measure Pro | $9.99 | per 7 days |
| Tape Measure Pro | $14.99 | per month |
| Tape Measure Pro | $29.99 | per year |
| Remove Ads Forever | $2.99 | one-time |
| Tape Measure Pro | $49.99 | one-time |

**What reviewers like**

- 🚀 Accurate measurements
- 🔍 Useful measuring tools
- 👍 Easy to use

**What reviewers complain about**

- 🐛 Inaccurate measurements
- 💰 Expensive subscription
- 🔒 Locked features behind paywall
- 🤔 Confusing UI and navigation
- 🙅‍♀️ Difficult to cancel subscription

**Reported bugs**

- Measurements randomly shift or disappear
- App crashes or freezes frequently
- Flashlight feature not working as expected

**Requested features**

- Allow customization of measurement units
- Improve accuracy of measurements
- Provide more free tools without subscription
- Make subscription pricing more reasonable


## Frequently asked questions

### Is Ruler® free?

Ruler® is free to download, with in-app purchases available.

### Is Tape Measure™ free?

Tape Measure™ is free to download, with in-app purchases available.

### Which has better reviews, Ruler® or Tape Measure™?

Tape Measure™ is rated higher. Ruler® averages 4.3 out of 5 from 35K ratings, while Tape Measure™ averages 4.4 from 89K ratings.

### Do Ruler® or Tape Measure™ have ads?

Neither Ruler® nor Tape Measure™ shows ads.

### Which is updated more often, Ruler® or Tape Measure™?

Ruler® ships an update every 6 weeks, and Tape Measure™ weekly. Most recently, Ruler® was updated on September 25, 2026 and Tape Measure™ on September 25, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*