# hellofriday vs MarkUp

The clearest difference is in-app purchases: hellofriday at none against MarkUp's 2. hellofriday also leads on iOS requirement (12.4 vs 17.6). MarkUp's advantage is update cadence (every 5 days vs every 2 weeks). On price, ads and device support there is nothing between them.

Both are free to download. MarkUp sells 2 in-app purchases, starting at $3.99 per year. hellofriday asks for nothing beyond the download.

hellofriday ships an update every 2 weeks, MarkUp every 5 days. The most recent releases landed on October 25, 2026 and October 28, 2026 respectively.

## The numbers

| Metric | hellofriday | MarkUp |
| --- | --- | --- |
| Price | Free | Free |
| Rating | — | **[5.0 (3 ratings)](https://appshunter.io/ios/app/markup-word-markdown-latex/id6762391621/reviews)** |
| Number of ratings | — | **3** |
| Positive reviews | — | 100.0% of reviews |
| In-app purchases | **No** | Yes |
| Ads | No | No |
| Update frequency | Every 2 weeks | **Every 5 days** |
| Monetization | — | Free |
| Size | 56 MB | 71 MB |
| Requires iOS | **12.4** | 17.6 |
| Devices | iPhone, iPod | **iPhone, iPad, Mac** |
| Age rating | 4+ | 4+ |
| Developer | [Friday Media Group Ltd.](https://appshunter.io/developer/636500595) | [Valentin Donchev](https://appshunter.io/developer/1894024653) |

## What reviewers say

### hellofriday

[App page](https://appshunter.io/ios/app/hellofriday/id6443660569)

**Features:** macOS Compatibility

**In-app purchases:** none


### MarkUp

[App page](https://appshunter.io/ios/app/markup-word-markdown-latex/id6762391621)

A plain-text writing app supporting Markdown and LaTeX math equations for notes, research, and long-form content. Offers live preview, multiple export options, and folder syncing.

**Highlights:** Markdown formatting with live preview, LaTeX math equation rendering, Split view for writing and preview, Export to PDF, HTML, RTF, and more, Sync any folder from iCloud or device, Customizable toolbar and keyboard shortcuts

**Features:** Family Sharing, Vision Pro support, iPhone Duo support

**In-app purchases (2)**

| Purchase | Price | Billing |
| --- | --- | --- |
| MarkUp Yearly | $3.99 | per year |
| MarkUp Lifetime | $9.99 | one-time |


## Frequently asked questions

### Is hellofriday free?

hellofriday is free to download, with no in-app purchases.

### Is MarkUp free?

MarkUp is free to download, with in-app purchases available.

### Do hellofriday or MarkUp have ads?

Neither hellofriday nor MarkUp shows ads.

### Which is updated more often, hellofriday or MarkUp?

hellofriday ships an update every 2 weeks, and MarkUp every 5 days. Most recently, hellofriday was updated on October 25, 2026 and MarkUp on October 28, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*