# Helen Cosmetics vs serlab

The clearest difference is update cadence: serlab at every 3 weeks against Helen Cosmetics's every 39 months. serlab also leads on review sentiment (100% vs 78%) and rating (4.3 vs 4.1). On price, ratings volume, ads and in-app purchases there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

serlab holds the better App Store score, 4.3 against 4.1. Both are backed by a comparable volume of ratings — 82 and 132 respectively. Written reviews point the same way: 78% of Helen Cosmetics's written reviews are positive against 100% of serlab's.

Helen Cosmetics ships an update every 39 months, serlab every 3 weeks. The most recent releases landed on October 24, 2026 and October 30, 2026 respectively.

## The numbers

| Metric | Helen Cosmetics | serlab |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.1 (82 ratings)](https://appshunter.io/ios/app/helen-cosmetics/id6443809789/reviews) | **[4.3 (132 ratings)](https://appshunter.io/ios/app/serlab/id6756196343/reviews)** |
| Number of ratings | 82 | **132** |
| Positive reviews | 77.8% of reviews | **100.0% of reviews** |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | Every 39 months | **Every 3 weeks** |
| Monetization | Free | Free |
| Size | 84 MB | 105 MB |
| Requires iOS | 16.0 | **15.0** |
| Devices | iPhone | **iPhone, iPad, iPod** |
| Age rating | 4+ | 4+ |
| Developer | [Hasan Jawad](https://appshunter.io/developer/1866891489) | [FAYA DEV LTD](https://appshunter.io/developer/1493219145) |

## What reviewers say

### Helen Cosmetics

[App page](https://appshunter.io/ios/app/helen-cosmetics/id6443809789)

Discover and purchase premium makeup products directly through a dedicated mobile application. Explore a curated selection of high-end beauty items with ease.

**Highlights:** Shop high-end makeup, Dedicated mobile app, Curated product selection

**Features:** Apple Wallet

**In-app purchases:** none


### serlab

[App page](https://appshunter.io/ios/app/serlab/id6756196343)

This official e-commerce platform offers a curated selection of authentic makeup and skincare products. It aims to provide a luxurious and easy shopping experience with fast delivery and continuous support. The store is committed to high-quality products at competitive prices.

**Highlights:** Authentic makeup and skincare products, Official e-commerce platform, Fast delivery service, Continuous technical support, Competitive pricing

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none


## Frequently asked questions

### Is Helen Cosmetics free?

Helen Cosmetics is free to download, with no in-app purchases.

### Is serlab free?

serlab is free to download, with no in-app purchases.

### Which has better reviews, Helen Cosmetics or serlab?

serlab is rated higher. Helen Cosmetics averages 4.1 out of 5 from 82 ratings, while serlab averages 4.3 from 132 ratings.

### Do Helen Cosmetics or serlab have ads?

Neither Helen Cosmetics nor serlab shows ads.

### Which is updated more often, Helen Cosmetics or serlab?

Helen Cosmetics ships an update every 39 months, and serlab every 3 weeks. Most recently, Helen Cosmetics was updated on October 24, 2026 and serlab on October 30, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*