Platinum CRM by HAR vs Realty Reply

CRM is more than initiating contact with potential leads. It involves nurturing contacts and building loyalty while maintaining a dynamic repository of contact information and client history. Making this information accessible for collaborative teams and piping it out to other business software solutions via smart integrations is the logical next step.

Realty Reply is the AI keyboard for real estate agents. It turns client messages into ready-to-send replies in seconds, without leaving the app the message arrived in. Your first five conversations are free, so you can try it on real messages before you decide. HOW IT WORKS Switch to the Realty Reply keyboard in Messages, WhatsApp, email or your lead inbox. Take a screenshot of the conversation and Realty Reply reads it, suggests what to do next, and drafts a short, text-length reply in your voice. You insert it, edit it if you like, and send it yourself. It never sends anything for you. BUILT FOR REAL ESTATE CONVERSATIONS Pick from 22 agent actions, including: • Respond to a new lead and ask what they want • Ask about pre-approval • Answer a property question, or confirm details and get back to them • Schedule, confirm or reschedule a showing • Book a consultation • Discuss an offer or send a transaction update • Follow up and re-engage a lead who went quiet • Handle a fee question or a client's concern • Ask for a review or a referral MADE TO SOUND LIKE YOU Choose from 6 tones, from friendly to straightforward, then make any draft shorter, friendlier or more professional. Set your specialty, from residential and luxury to rentals, commercial and relocation. Replies follow your client's language, across 19 languages, or one you choose. BUILT AROUND THE RULES AGENTS WORK UNDER Realty Reply is designed not to quote a commission or fee, estimate what a home is worth, state a figure or a showing time nobody gave it, characterize a neighborhood or the people in it, or give out wiring instructions. You still read every draft before you send it. PRIVATE BY DESIGN Most screenshots are read on your phone and never uploaded, and conversations and screenshots are discarded once your reply comes back. Realty Reply is a messaging keyboard, not a CRM. It works alongside the apps you already use and does not connect to your accounts. SUBSCRIPTION New accounts include five free conversations. Realty Reply Pro is an auto-renewing subscription, billed weekly or yearly; the yearly plan starts with a 3-day free trial. $9.99 per week or $99.99 per year in the US; prices vary by region and are shown before you buy. A limited-time monthly offer may also appear in the app. Payment is charged to your Apple Account, and the subscription renews automatically unless cancelled at least 24 hours before the end of the current period. Manage or cancel it in your App Store account settings. Terms: https://realtyreply.app/terms Privacy: https://realtyreply.app/privacy