# Makeup Playbook vs DayDew

The clearest difference is in-app purchases: Makeup Playbook at none against DayDew's 3. Makeup Playbook also leads on ads (none vs shown) and review sentiment (100% vs 78%). DayDew's advantage is update cadence (every 3 weeks vs every 2 months). On price, rating, ratings volume and device support there is nothing between them.

Both are free to download. DayDew sells 3 in-app purchases, starting at $4.99 per month. Makeup Playbook asks for nothing beyond the download.

On the App Store both sit at effectively the same score — 5.0 for Makeup Playbook against 5.0 for DayDew. Both are backed by a comparable volume of ratings — 12 and 9 respectively. Written reviews are what separate them: 100% of Makeup Playbook's written reviews are positive against 78% of DayDew's.

Makeup Playbook ships an update every 2 months, DayDew every 3 weeks. The most recent releases landed on October 17, 2026 and October 7, 2026 respectively.

## The numbers

| Metric | Makeup Playbook | DayDew |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [5.0 (12 ratings)](https://appshunter.io/ios/app/makeup-playbook/id6450486126/reviews) | [5.0 (9 ratings)](https://appshunter.io/ios/app/daydew-journal-diary-notes/id6670788602/reviews) |
| Number of ratings | **12** | 9 |
| Positive reviews | **100.0% of reviews** | 77.8% of reviews |
| In-app purchases | **No** | Yes |
| Ads | **No** | Yes |
| Update frequency | Every 2 months | **Every 3 weeks** |
| Monetization | **Free** | Free with in-app purchases |
| Size | 37 MB | 46 MB |
| Requires iOS | **13.4** | 15.6 |
| Devices | iPhone, iPod | iPhone, iPod |
| Age rating | 17+ | 4+ |
| Developer | [Makeup Playbook LLC](https://appshunter.io/developer/1693484928) | [CRIMSON LABS](https://appshunter.io/developer/1767583461) |

## What reviewers say

### Makeup Playbook

[App page](https://appshunter.io/ios/app/makeup-playbook/id6450486126)

Create, explore, and share personalized beauty routines for makeup, skincare, and hair care. Discover product recommendations and connect with a community of beauty enthusiasts. Tailor your regimen to your specific needs and goals.

**Highlights:** Personalized routine creation, Explore community routines, Product insights and recommendations, Community and social features, Tailor routines by skin/hair type

**Features:** macOS Compatibility

**In-app purchases:** none


### DayDew

[App page](https://appshunter.io/ios/app/daydew-journal-diary-notes/id6670788602)

This app provides a private space for self-reflection and organization. Document your thoughts, track habits and moods, and customize your journal with themes and reminders. All data is stored on-device for maximum privacy.

**Highlights:** Freeform notes, To-do lists, Mood tracker, Habit tracker, Expense & productivity trackers, Customizable themes, On-device storage

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases (3)**

| Purchase | Price | Billing |
| --- | --- | --- |
| DayDew Premium - Monthly | $4.99 | per month |
| DayDew Premium - Yearly | $14.99 | per year |
| DayDew Premium - Lifetime | $29.99 | one-time |


## Frequently asked questions

### Is Makeup Playbook free?

Makeup Playbook is free to download, with no in-app purchases.

### Is DayDew free?

DayDew is free to download, with in-app purchases available.

### Which has better reviews, Makeup Playbook or DayDew?

Makeup Playbook and DayDew are both rated 5.0 out of 5 on the App Store, from 12 and 9 ratings respectively.

### Do Makeup Playbook or DayDew have ads?

DayDew shows ads; Makeup Playbook does not.

### Which is updated more often, Makeup Playbook or DayDew?

Makeup Playbook ships an update every 2 months, and DayDew every 3 weeks. Most recently, Makeup Playbook was updated on October 17, 2026 and DayDew on October 7, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*