# Unchained vs Strategy

The clearest difference is monetization model: Unchained at free against Strategy's free with in-app purchases. On price, rating, review sentiment and ratings volume there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

On the App Store both sit at effectively the same score — 4.8 for Unchained against 4.8 for Strategy. Both are backed by a comparable volume of ratings — 74 and 32 respectively. Written reviews are what separate them: 93% of Unchained's written reviews are positive against 91% of Strategy's.

Unchained ships an update every 3 weeks, Strategy every 4 weeks. Both last shipped on October 24, 2026.

## The numbers

| Metric | Unchained | Strategy |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.8 (74 ratings)](https://appshunter.io/ios/app/unchained-bitcoin-finance/id6457364167/reviews) | **[4.8 (32 ratings)](https://appshunter.io/ios/app/strategy/id6739429190/reviews)** |
| Number of ratings | **74** | 32 |
| Positive reviews | **92.9% of reviews** | 90.9% of reviews |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | **Every 3 weeks** | Every 4 weeks |
| Monetization | **Free** | Free with in-app purchases |
| Size | 149 MB | 17 MB |
| Requires iOS | 18.6 | **17.0** |
| Devices | **iPhone, iPad** | iPhone |
| Age rating | 4+ | 4+ |
| Developer | [Unchained Capital, Inc.](https://appshunter.io/developer/1700677764) | [MicroStrategy Inc.](https://appshunter.io/developer/370554629) |

## What reviewers say

### Unchained

[App page](https://appshunter.io/ios/app/unchained-bitcoin-finance/id6457364167)

Securely manage your Bitcoin with collaborative custody vaults, tax-advantaged IRAs, and Bitcoin-backed loans. This platform offers expert support, direct trading to cold storage, and a seamless inheritance plan for your digital assets.

**Highlights:** Multisig cold storage vaults, Bitcoin IRAs with key control, Bitcoin-backed loans, Direct trading to cold storage, Inheritance planning, Dedicated account management

**Features:** Vision Pro support

**In-app purchases:** none

**What reviewers like**

- 🔒 State-of-the-art security (2-of-3 multi-sig)
- 👍 User-friendly guides and support
- 👍 Intuitive and streamlined interface
- 👍 Clean and well-designed app
- 🚀 Mobile BTC purchases direct to cold storage

**What reviewers complain about**

- 🐛 Captcha not working for login
- 🐛 Product is very buggy
- 💡 Not fully featured yet (but expected to grow)

**Reported bugs**

- Captcha does not allow clicking answers
- App is very buggy

**Requested features**

- Full feature parity with website


### Strategy

[App page](https://appshunter.io/ios/app/strategy/id6739429190)

This app provides MSTR investors with key financial data, including price movements, volatility, and debt offerings. It also allows for market comparison against major indices and the Magnificent Seven, with easy sharing of insights.

**Highlights:** MSTR KPIs tracking, Price and volatility monitoring, Debt offering insights, Options data, Market comparison, Data sharing

**In-app purchases:** none


## Frequently asked questions

### Is Unchained free?

Unchained is free to download, with no in-app purchases.

### Is Strategy free?

Strategy is free to download, with no in-app purchases.

### Which has better reviews, Unchained or Strategy?

Strategy is rated higher. Unchained averages 4.8 out of 5 from 74 ratings, while Strategy averages 4.8 from 32 ratings.

### Do Unchained or Strategy have ads?

Neither Unchained nor Strategy shows ads.

### Which is updated more often, Unchained or Strategy?

Unchained ships an update every 3 weeks, and Strategy every 4 weeks. Most recently, Unchained was updated on October 24, 2026 and Strategy on October 24, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*