# Simple Modern vs The Cupboard

The clearest difference is in-app purchases: Simple Modern at none against The Cupboard's 6. Simple Modern also leads on rating (4.9 vs 4.6) and ratings volume (1.3K vs 218). The Cupboard's advantage is chart position (#148 vs unranked) and iOS requirement (16.0 vs 18.0). On price, review sentiment, update cadence and ads there is nothing between them.

Both are free to download. The Cupboard sells 6 in-app purchases, starting at $1.99 per month. Simple Modern asks for nothing beyond the download.

Simple Modern holds the better App Store score, 4.9 against 4.6. That said, the two scores are not equally well evidenced: Simple Modern has 1.3K ratings behind it against 218, so its average is the more settled of the two. Written reviews point the same way: 74% of Simple Modern's written reviews are positive against 68% of The Cupboard's.

Simple Modern ships an update every 2 weeks, The Cupboard fortnightly. Both last shipped on October 27, 2026.

## The numbers

| Metric | Simple Modern | The Cupboard |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.9 (1.3K ratings)](https://appshunter.io/ios/app/simple-modern/id6458345718/reviews)** | [4.6 (218 ratings)](https://appshunter.io/ios/app/the-cupboard/id6670328491/reviews) |
| Number of ratings | **1.3K** | 218 |
| Positive reviews | **73.7% of reviews** | 67.7% of reviews |
| In-app purchases | **No** | Yes |
| Ads | No | No |
| Update frequency | **Every 2 weeks** | Fortnightly |
| Monetization | Free with in-app purchases | Freemium |
| Best chart rank | — | **#148** |
| Size | 61 MB | 172 MB |
| Requires iOS | 18.0 | **16.0** |
| Devices | iPhone | iPhone |
| Age rating | 4+ | 4+ |
| Developer | [Simple Modern](https://appshunter.io/developer/1701161671) | [Chase Kunz](https://appshunter.io/developer/1747951510) |

## What reviewers say

### Simple Modern

[App page](https://appshunter.io/ios/app/simple-modern/id6458345718)

Discover and shop a wide range of drinkware, bags, and more. Get exclusive access to discounts and early collection launches. Enjoy a seamless and secure shopping experience with easy browsing and quick checkout.

**Highlights:** Exclusive discounts, Early access to launches, Easy browsing of new arrivals, First-to-know notifications, Secure and fast checkout

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none

**What reviewers like**

- 👍 Durable and high-quality cups
- 👍 Cute and modern designs
- 👍 Great for kids
- 🚀 Easy to use app
- 🚀 Convenient to shop through app

**What reviewers complain about**

- 🐛 App login issues
- 🐛 App not loading products
- 🐛 App not compatible with iPad
- 💸 Discount issues

**Reported bugs**

- App login not working
- App not loading products
- App not compatible with iPad

**Requested features**

- More solid color and holiday ombre tumbler options
- Improved app stability and performance


### The Cupboard

[App page](https://appshunter.io/ios/app/the-cupboard/id6670328491)

**Currently charting:** #148 Top Grossing · Shopping (US App Store)

Manage your bottle collection, track desired items, and buy or sell with other users. Monitor your progress, view bottle rankings, and analyze market trends. Premium features offer advanced insights and customization.

**Highlights:** Add bottles to collection, Create wishlists, Buy and sell cups in marketplace, Track daily bottle usage, View collection progress and stats, Browse and filter bottle gallery, View purchase and sales history

**Features:** macOS Compatibility, Apple Wallet, Vision Pro support

**In-app purchases (6)**

| Purchase | Price | Billing |
| --- | --- | --- |
| The Cupboard Premium (Monthly) | $1.99 | per month |
| The Cupboard Premium (Monthly) | $2.99 | per month |
| The Cupboard Premium (Monthly) | $3.99 | per month |
| The Cupboard Premium (Yearly) | $9.99 | per year |
| The Cupboard Premium (Yearly) | $19.99 | per year |
| The Cupboard Premium (Yearly) | $29.99 | per year |

**What reviewers like**

- 👍 Ability to track collection
- 🚀 Improving features
- 💡 Great concept

**What reviewers complain about**

- 🐛 Lags and freezes
- 🐛 Glitchy and unreliable
- 💡 Missing brand and product options

**Reported bugs**

- App freezes or crashes
- Unable to delete 'sold' items
- Difficulty adding items to collection

**Requested features**

- Add more brand and product options
- Improve stability and performance
- Provide better customer support


## Frequently asked questions

### Is Simple Modern free?

Simple Modern is free to download, with no in-app purchases.

### Is The Cupboard free?

The Cupboard is free to download, with in-app purchases available.

### Which has better reviews, Simple Modern or The Cupboard?

Simple Modern is rated higher. Simple Modern averages 4.9 out of 5 from 1.3K ratings, while The Cupboard averages 4.6 from 218 ratings.

### Do Simple Modern or The Cupboard have ads?

Neither Simple Modern nor The Cupboard shows ads.

### Which is updated more often, Simple Modern or The Cupboard?

Simple Modern ships an update every 2 weeks, and The Cupboard fortnightly. Most recently, Simple Modern was updated on October 27, 2026 and The Cupboard on October 27, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*