# 必拍 vs 妙颜

The clearest difference is rating: 必拍 at 4.4 against 妙颜's 4.0. 妙颜's advantage is review sentiment (38% vs 15%) and update cadence (weekly vs every 3 weeks). On price, ratings volume, ads and in-app purchases there is nothing between them.

Both are free to download. 必拍 sells 9 in-app purchases, starting at $4.99 per 7 days and 妙颜 sells 3 in-app purchases, starting at $4.99 per 7 days. Whichever you choose, the download price is not the number that matters.

必拍 holds the better App Store score, 4.4 against 4.0. Both are backed by a comparable volume of ratings — 9 and 4 respectively. Written reviews complicate that: 15% of 必拍's written reviews are positive against 38% of 妙颜's, so the app with the better star average is not the one people write more warmly about.

必拍 ships an update every 3 weeks, 妙颜 weekly. The most recent releases landed on September 23, 2026 and August 21, 2026 respectively.

## The numbers

| Metric | 必拍 | 妙颜 |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.4 (9 ratings)](https://appshunter.io/ios/app/ai/id6467222013/reviews)** | [4.0 (4 ratings)](https://appshunter.io/ios/app/ai/id6473258342/reviews) |
| Number of ratings | **9** | 4 |
| Positive reviews | 15.0% of reviews | **37.5% of reviews** |
| In-app purchases | Yes | Yes |
| Ads | No | No |
| Update frequency | Every 3 weeks | **Weekly** |
| Monetization | Free with in-app purchases | Freemium |
| Size | 122 MB | 67 MB |
| Requires iOS | 12.0 | 12.0 |
| Devices | iPhone, iPod | iPhone, iPod |
| Age rating | 9+ | 4+ |
| Developer | [X-JOY HK LIMITED](https://appshunter.io/developer/1708406912) | [Speed AI Limited](https://appshunter.io/developer/1690092238) |

## What reviewers say

### 必拍

[App page](https://appshunter.io/ios/app/ai/id6467222013)

Effortlessly create trending photos and videos with AI. Explore diverse styles like traditional Chinese attire, anime characters, and more. Get more likes on social media with unique, personalized content.

**Highlights:** AI-powered video creation, Multiple artistic styles, Customizable anime characters, Photo editing, Social media sharing

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases (9)**

| Purchase | Price | Billing |
| --- | --- | --- |
| 必拍相机-热门视频照片 | $4.99 | per 7 days |
| 必拍相机-热门视频照片 | $5.99 | per 7 days |
| 周会员 | $6.99 | per 7 days |
| 必拍相机-热门视频照片 | $6.99 | per 7 days |
| 必拍相机-热门视频照片 | $24.99 | per year |
| 年会员 | $29.99 | per year |
| 永久会员 | $14.99 | one-time |
| 必拍相机-终身会员 | $29.99 | one-time |
| 必拍相机 | $29.99 | one-time |


### 妙颜

[App page](https://appshunter.io/ios/app/ai/id6473258342)

Create stunning AI-generated photos and videos with a vast library of templates. Easily transform your selfies into various styles, from fashion to traditional Chinese attire. New content is added daily to keep your creations fresh and trending.

**Highlights:** AI photo and video generation, Thousands of video and image templates, Diverse styles (fashion, traditional, etc.), Daily new content updates, One-click photo transformation, VIP subscription for full access

**In-app purchases (3)**

| Purchase | Price | Billing |
| --- | --- | --- |
| 周会员 | $4.99 | per 7 days |
| 妙颜季会员 | $12.99 | per 3 months |
| 永久会员 | $29.99 | one-time |


## Frequently asked questions

### Is 必拍 free?

必拍 is free to download, with in-app purchases available.

### Is 妙颜 free?

妙颜 is free to download, with in-app purchases available.

### Which has better reviews, 必拍 or 妙颜?

必拍 is rated higher. 必拍 averages 4.4 out of 5 from 9 ratings, while 妙颜 averages 4.0 from 4 ratings.

### Do 必拍 or 妙颜 have ads?

Neither 必拍 nor 妙颜 shows ads.

### Which is updated more often, 必拍 or 妙颜?

必拍 ships an update every 3 weeks, and 妙颜 weekly. Most recently, 必拍 was updated on September 23, 2026 and 妙颜 on August 21, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*