# ESP+ vs Simplicity Genius

The clearest difference is update cadence: Simplicity Genius at every 3 weeks against ESP+'s every 5 months. On price, ads, in-app purchases and device support there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ESP+ ships an update every 5 months, Simplicity Genius every 3 weeks. The most recent releases landed on November 4, 2026 and October 31, 2026 respectively.

## The numbers

| Metric | ESP+ | Simplicity Genius |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.8 (119 ratings)](https://appshunter.io/ios/app/esp-plus/id6472814106/reviews)** | — |
| Number of ratings | **119** | — |
| Positive reviews | 50.0% of reviews | — |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | Every 5 months | **Every 3 weeks** |
| Monetization | Free | — |
| Size | 27 MB | 30 MB |
| Requires iOS | **15.0** | 15.1 |
| Devices | iPhone, iPod | iPhone, iPod |
| Age rating | 4+ | 4+ |
| Developer | [Advertising Specialty Institute Inc.](https://appshunter.io/developer/480179148) | [Joseph Martin](https://appshunter.io/developer/6809945336) |

## What reviewers say

### ESP+

[App page](https://appshunter.io/ios/app/esp-plus/id6472814106)

Manage your business on the go with this platform. Search for products using AI, create collections, and get real-time notifications for projects. Find suppliers and decorators quickly with advanced filters.

**Highlights:** AI-fueled product search, 1.2+ million product library, Product collections, Real-time project notifications, Supplier and decorator search, New features added regularly

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none


### Simplicity Genius

[App page](https://appshunter.io/ios/app/simplicity-genius/id6809945334)

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none


## Frequently asked questions

### Is ESP+ free?

ESP+ is free to download, with no in-app purchases.

### Is Simplicity Genius free?

Simplicity Genius is free to download, with no in-app purchases.

### Do ESP+ or Simplicity Genius have ads?

Neither ESP+ nor Simplicity Genius shows ads.

### Which is updated more often, ESP+ or Simplicity Genius?

ESP+ ships an update every 5 months, and Simplicity Genius every 3 weeks. Most recently, ESP+ was updated on November 4, 2026 and Simplicity Genius on October 31, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*