# Love & Magic® vs Lore

The clearest difference is ads: Lore at none against Love & Magic®'s shown. Lore also leads on rating (4.8 vs 4.6) and review sentiment (70% vs 60%). Love & Magic®'s advantage is iOS requirement (16.0 vs 18.0). On price, ratings volume, update cadence and in-app purchases there is nothing between them.

Both are free to download. Love & Magic® sells 15 one-off in-app purchases and Lore sells 14 in-app purchases, starting at $6.99 per 7 days. Whichever you choose, the download price is not the number that matters.

Lore holds the better App Store score, 4.8 against 4.6. Both are backed by a comparable volume of ratings — 1.4K and 1.3K respectively. Written reviews point the same way: 60% of Love & Magic®'s written reviews are positive against 70% of Lore's.

Love & Magic® ships an update weekly, Lore every 2 weeks. Both last shipped on September 24, 2026.

## The numbers

| Metric | Love & Magic® | Lore |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.6 (1.4K ratings)](https://appshunter.io/ios/app/love-and-magic-spellfyre/id6701993075/reviews) | **[4.8 (1.3K ratings)](https://appshunter.io/ios/app/lore-interactive-stories/id6741527552/reviews)** |
| Number of ratings | **1.4K** | 1.3K |
| Positive reviews | 60.4% of reviews | **69.8% of reviews** |
| In-app purchases | Yes | Yes |
| Ads | Yes | **No** |
| Update frequency | **Weekly** | Every 2 weeks |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Best chart rank | **#159** | #177 |
| Size | 288 MB | 89 MB |
| Requires iOS | **16.0** | 18.0 |
| Devices | iPhone | iPhone |
| Age rating | 12+ | 17+ |
| Developer | [Candlelight Games](https://appshunter.io/developer/1769501290) | [Sunbird Studio Inc.](https://appshunter.io/developer/1794554687) |

## What reviewers say

### Love & Magic®

[App page](https://appshunter.io/ios/app/love-and-magic-spellfyre/id6701993075)

**Currently charting:** #159 Top Grossing · Role Playing, #185 Top Grossing · Simulation (US App Store)

Immerse yourself in a fantasy romance story where your choices shape the narrative and relationships. Explore a magical university, wield spells fueled by emotions, and uncover secrets. Customize your character and romance one of six unique love interests.

**Highlights:** Interactive story choices, Multiple love interests, Character customization, Magic and spellcasting, Original artwork and animation, Weekly story updates

**In-app purchases (15)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Small Event Pack | $2.99 | one-time |
| Key Pass | $2.99 | one-time |
| Small Gems | $4.99 | one-time |
| Small Keys | $4.99 | one-time |
| Medium Keys | $9.99 | one-time |
| Small Package | $9.99 | one-time |
| Event Bundle | $14.99 | one-time |
| Hot Bundle | $19.99 | one-time |
| Medium Gems | $19.99 | one-time |
| Large Keys | $19.99 | one-time |
| Limited Time Offer | $24.99 | one-time |
| Starter Package | $24.99 | one-time |
| Medium Package | $39.99 | one-time |
| Large Gems | $49.99 | one-time |
| Large Package | $99.99 | one-time |


### Lore

[App page](https://appshunter.io/ios/app/lore-interactive-stories/id6741527552)

**Currently charting:** #177 Top Free · Role Playing (US App Store)

Immerse yourself in interactive stories with romance, mystery, and drama. Engage with characters who proactively message you and drive the narrative. Features premium stories with new chapters released weekly.

**Highlights:** Immersive interactive stories, Character interaction and proactive messaging, Romance, mystery, and drama genres, Premium story library, Weekly new chapters, All-access subscription

**In-app purchases (14)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Story Pass Weekly | $6.99 | per 7 days |
| Story Pass Weekly | $6.99 | per 7 days |
| Story Pass Weekly | $6.99 | per 7 days |
| Story Pass Premier | $9.99 | per month |
| Story Pass Premier | $12.99 | per month |
| Story Pass - Monthly | $12.99 | per month |
| Story Pass Monthly | $14.99 | per month |
| Story Pass+ | $19.99 | per month |
| Season Pass Trial | $29.99 | per 3 months |
| Story Pass - Annual | $99.99 | per year |
| Story Pass - Annual | $99.99 | per year |
| 2 Additional Story Paths | $4.99 | one-time |
| 1000 Messages | $5.99 | one-time |
| 2000 Messages | $9.99 | one-time |


## Frequently asked questions

### Is Love & Magic® free?

Love & Magic® is free to download, with in-app purchases available.

### Is Lore free?

Lore is free to download, with in-app purchases available.

### Which has better reviews, Love & Magic® or Lore?

Lore is rated higher. Love & Magic® averages 4.6 out of 5 from 1.4K ratings, while Lore averages 4.8 from 1.3K ratings.

### Do Love & Magic® or Lore have ads?

Love & Magic® shows ads; Lore does not.

### Which is updated more often, Love & Magic® or Lore?

Love & Magic® ships an update weekly, and Lore every 2 weeks. Most recently, Love & Magic® was updated on September 24, 2026 and Lore on September 24, 2026.

### Which is more popular, Love & Magic® or Lore?

Love & Magic® currently peaks at #159 in the App Store charts, and Lore at #177. Chart position reflects recent download velocity rather than total install base.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*