# Zipgoals vs Second Brain

The clearest difference is ads: Second Brain at none against Zipgoals's shown. Second Brain also leads on update cadence (every 3 weeks vs every 14 months) and monetization model (free vs ad-supported). Zipgoals's advantage is iOS requirement (15.1 vs 17.6). On price, rating, ratings volume and in-app purchases there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

On the App Store both sit at effectively the same score — 5.0 for Zipgoals against 5.0 for Second Brain. Both are backed by a comparable volume of ratings — 1 and 1 respectively.

Zipgoals ships an update every 14 months, Second Brain every 3 weeks. The most recent releases landed on October 24, 2026 and October 31, 2026 respectively.

## The numbers

| Metric | Zipgoals | Second Brain |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [5.0 (1 ratings)](https://appshunter.io/ios/app/zipgoals/id6740240423/reviews) | [5.0 (1 ratings)](https://appshunter.io/ios/app/second-brain-adhd-planner/id6760140172/reviews) |
| Number of ratings | 1 | 1 |
| Positive reviews | 100.0% of reviews | — |
| In-app purchases | No | No |
| Ads | Yes | **No** |
| Update frequency | Every 14 months | **Every 3 weeks** |
| Monetization | Ad-supported | **Free** |
| Size | 11 MB | 2 MB |
| Requires iOS | **15.1** | 17.6 |
| Devices | **iPhone, iPad, iPod** | iPhone, iPad |
| Age rating | 4+ | 4+ |
| Developer | [Blit Labs](https://appshunter.io/developer/1677992668) | [Jikku Chacko](https://appshunter.io/developer/1882820555) |

## What reviewers say

### Zipgoals

[App page](https://appshunter.io/ios/app/zipgoals/id6740240423)

This app helps you achieve your ambitions by combining goal tracking, milestone planning, and journaling. Break down large goals into manageable steps, plan your progress, and reflect on your journey with a rich editor and thought-provoking prompts.

**Highlights:** Goal setting with clear targets and deadlines, Milestone planning with nested sub-milestones, Rich text journal editor, Thought-provoking journal prompts, Cross-device syncing

**Features:** macOS Compatibility

**In-app purchases:** none


### Second Brain

[App page](https://appshunter.io/ios/app/second-brain-adhd-planner/id6760140172)

This app provides pre-built, step-by-step task lists for common life admin activities, designed to reduce setup friction. It offers guided routines, gentle check-ins, and hands-free operation to support users with ADHD.

**Highlights:** Pre-built task library, Step-by-step task guidance, Customizable daily routines, Gentle daily check-ins, Hands-free voice mode, Smart automatic task regeneration

**Features:** macOS Compatibility

**In-app purchases:** none


## Frequently asked questions

### Is Zipgoals free?

Zipgoals is free to download, with no in-app purchases.

### Is Second Brain free?

Second Brain is free to download, with no in-app purchases.

### Which has better reviews, Zipgoals or Second Brain?

Zipgoals and Second Brain are both rated 5.0 out of 5 on the App Store, from 1 and 1 ratings respectively.

### Do Zipgoals or Second Brain have ads?

Zipgoals shows ads; Second Brain does not.

### Which is updated more often, Zipgoals or Second Brain?

Zipgoals ships an update every 14 months, and Second Brain every 3 weeks. Most recently, Zipgoals was updated on October 24, 2026 and Second Brain on October 31, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*