# HeyWow vs Backpack

The clearest difference is in-app purchases: HeyWow at none against Backpack's 2. HeyWow also leads on update cadence (every 2 days vs weekly). Backpack's advantage is ads (none vs shown) and ratings volume (8 vs 1). On price, rating, device support and iOS requirement there is nothing between them.

Both are free to download. Backpack sells 2 in-app purchases, starting at $3.99 per month. HeyWow asks for nothing beyond the download.

On the App Store both sit at effectively the same score — 5.0 for HeyWow against 5.0 for Backpack. That said, the two scores are not equally well evidenced: Backpack has 8 ratings behind it against 1, so its average is the more settled of the two.

HeyWow ships an update every 2 days, Backpack weekly. The most recent releases landed on October 30, 2026 and October 31, 2026 respectively.

## The numbers

| Metric | HeyWow | Backpack |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [5.0 (1 ratings)](https://appshunter.io/ios/app/heywow/id6742408635/reviews) | [5.0 (8 ratings)](https://appshunter.io/ios/app/backpack-social-inventory/id6760340599/reviews) |
| Number of ratings | 1 | **8** |
| Positive reviews | — | 100.0% of reviews |
| In-app purchases | **No** | Yes |
| Ads | Yes | **No** |
| Update frequency | **Every 2 days** | Weekly |
| Monetization | **Ad-supported** | Free with in-app purchases |
| Size | 77 MB | 64 MB |
| Requires iOS | **15.0** | 15.1 |
| Devices | iPhone, iPod | iPhone, iPod |
| Age rating | 17+ | 17+ |
| Developer | [WEBRANC IT SOLUTIONS (OPC) PRIVATE LIMITED](https://appshunter.io/developer/1798224960) | [Jared Heath Defriese](https://appshunter.io/developer/1883974163) |

## What reviewers say

### HeyWow

[App page](https://appshunter.io/ios/app/heywow/id6742408635)

A social media platform for creative expression and meaningful connections. Share photos, videos, and text posts, customize your profile, and join interest-based communities. Discover trending topics and engage with others through live streams and events.

**Highlights:** Creative content sharing (photos, videos, text), Profile customization, Interest-based groups and communities, Live streams and in-app events, Moments (disappearing content), Interactive polls and instant messaging

**Features:** macOS Compatibility

**In-app purchases:** none


### Backpack

[App page](https://appshunter.io/ios/app/backpack-social-inventory/id6760340599)

This social media app focuses on sharing curated moments with a limited number of items each week. Content resets weekly, encouraging intentional sharing without follower counts or endless scrolling. Connect with friends through a private feed and discover nearby users.

**Highlights:** Limited item slots per week, Weekly content reset, No follower counts, Friends-only feed, Nearby user discovery, Curated weekly snapshots

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases (2)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Backpack+ Monthly | $3.99 | per month |
| Backpack+ Yearly | $29.99 | per year |


## Frequently asked questions

### Is HeyWow free?

HeyWow is free to download, with no in-app purchases.

### Is Backpack free?

Backpack is free to download, with in-app purchases available.

### Which has better reviews, HeyWow or Backpack?

HeyWow and Backpack are both rated 5.0 out of 5 on the App Store, from 1 and 8 ratings respectively.

### Do HeyWow or Backpack have ads?

HeyWow shows ads; Backpack does not.

### Which is updated more often, HeyWow or Backpack?

HeyWow ships an update every 2 days, and Backpack weekly. Most recently, HeyWow was updated on October 30, 2026 and Backpack on October 31, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*