# IWL vs Markdown Converter

The clearest difference is price: Markdown Converter at $0.99 against IWL's $29.99. Markdown Converter also leads on iOS requirement (16.6 vs 18.0). IWL's advantage is review sentiment (100% vs 83%). On update cadence, ads, in-app purchases and monetization model there is nothing between them.

IWL costs $29.99 and Markdown Converter $0.99 up front. Neither carries in-app purchases, so what you see is what you pay.

Both ship on a similar rhythm, roughly fortnightly. Both last shipped on November 5, 2026.

## The numbers

| Metric | IWL | Markdown Converter |
| --- | --- | --- |
| Price | $29.99 | **$0.99** |
| Rating | **[5.0 (2 ratings)](https://appshunter.io/ios/app/iwl-smarter-writing/id6744371069/reviews)** | — |
| Number of ratings | **2** | — |
| Positive reviews | **100.0% of reviews** | 83.3% of reviews |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | Fortnightly | Fortnightly |
| Monetization | Paid | Paid |
| Size | 27 MB | 15 MB |
| Requires iOS | 18.0 | **16.6** |
| Devices | **iPhone, iPad, Mac** | iPhone, iPad |
| Age rating | 4+ | 4+ |
| Developer | [Koding Robots doo](https://appshunter.io/developer/1492324402) | [倩 李](https://appshunter.io/developer/1805985637) |

## What reviewers say

### IWL

[App page](https://appshunter.io/ios/app/iwl-smarter-writing/id6744371069)

This app is a distraction-free Markdown editor with intelligent writing tools. It offers features like style analysis, goal tracking, and AI-powered editing to help users improve their prose and understand their writing style.

**Highlights:** Distraction-free writing environment, Style analysis against famous authors, Writing goal tracking and progress monitoring, NLP-based word count and statistics, Readability scores and estimated reading time, AI-powered editing for grammar and rephrasing, Word frequency and keyword analysis

**In-app purchases:** none


### Markdown Converter

[App page](https://appshunter.io/ios/app/markdown-converter-docxpdf/id6752324286)

Instantly format and convert Markdown files to Word (.docx), PDF, or plain text. It offers high-fidelity rendering of complex elements like tables, code blocks, formulas, and Mermaid diagrams. The app prioritizes user privacy with local processing and encrypted transmissions.

**Highlights:** One-tap conversion to Word/PDF/Clean-Text, High-fidelity rendering of tables and code, Mermaid diagram support (flowcharts, sequence, Gantt), Auto-generated PDF outline navigation, Privacy protection with local processing and encryption, Lightweight and easy to use interface

**Features:** macOS Compatibility

**In-app purchases:** none


## Frequently asked questions

### Is IWL free?

IWL costs $29.99, with no in-app purchases.

### Is Markdown Converter free?

Markdown Converter costs $0.99, with no in-app purchases.

### Do IWL or Markdown Converter have ads?

Neither IWL nor Markdown Converter shows ads.

### Which is updated more often, IWL or Markdown Converter?

IWL ships an update fortnightly, and Markdown Converter fortnightly. Most recently, IWL was updated on November 5, 2026 and Markdown Converter on November 5, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*