# Expressify vs Shift

The clearest difference is in-app purchases: Expressify at none against Shift's 2. Shift's advantage is update cadence (every 5 days vs every 2 weeks). On price, ads, device support and iOS requirement there is nothing between them.

Both are free to download. Shift sells 2 in-app purchases, starting at $7.99 per month. Expressify asks for nothing beyond the download.

Expressify ships an update every 2 weeks, Shift every 5 days. The most recent releases landed on September 15, 2026 and September 20, 2026 respectively.

## The numbers

| Metric | Expressify | Shift |
| --- | --- | --- |
| Price | Free | Free |
| In-app purchases | **No** | Yes |
| Ads | No | No |
| Update frequency | Every 2 weeks | **Every 5 days** |
| Size | 15 MB | 64 MB |
| Requires iOS | **15.0** | 15.6 |
| Devices | iPhone, iPod | **iPhone, iPad, iPod** |
| Age rating | 4+ | 4+ |
| Developer | [Kliment Lyubcsenko](https://appshunter.io/developer/1807403739) | [GUILLAUME COTHENET](https://appshunter.io/developer/1806633308) |

## What reviewers say

### Expressify

[App page](https://appshunter.io/ios/app/expressify-speech-stimulation/id6744374558)

**Features:** macOS Compatibility

**In-app purchases:** none


### Shift

[App page](https://appshunter.io/ios/app/shift-habit-and-routine-tracker/id6765762300)

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases (2)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Shift Habits Premium Monthly | $7.99 | per month |
| Shift Habits Premium Yearly | $39.99 | per year |


## Frequently asked questions

### Is Expressify free?

Expressify is free to download, with no in-app purchases.

### Is Shift free?

Shift is free to download, with in-app purchases available.

### Do Expressify or Shift have ads?

Neither Expressify nor Shift shows ads.

### Which is updated more often, Expressify or Shift?

Expressify ships an update every 2 weeks, and Shift every 5 days. Most recently, Expressify was updated on September 15, 2026 and Shift on September 20, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*