# The Edit vs Colo

The clearest difference is in-app purchases: The Edit at none against Colo's 5. The Edit also leads on ads (none vs shown). Colo's advantage is device support (3 vs 1). On price, review sentiment, update cadence and monetization model there is nothing between them.

Both are free to download. Colo sells 5 in-app purchases, starting at $2.99 per month. The Edit asks for nothing beyond the download.

The Edit ships an update fortnightly, Colo every 9 days. Both last shipped on October 25, 2026.

## The numbers

| Metric | The Edit | Colo |
| --- | --- | --- |
| Price | Free | Free |
| Positive reviews | 100.0% of reviews | 100.0% of reviews |
| In-app purchases | **No** | Yes |
| Ads | **No** | Yes |
| Update frequency | Fortnightly | **Every 9 days** |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Size | 44 MB | 27 MB |
| Requires iOS | 16.0 | **15.0** |
| Devices | iPhone | **iPhone, iPad, iPod** |
| Age rating | +4 | +4 |
| Developer | [VGS LTDA](https://appshunter.io/developer/1874662768) | [Lucas Sales Pereira Bartolomeu](https://appshunter.io/developer/1891551215) |

## What reviewers say

### The Edit

[App page](https://appshunter.io/ios/app/the-edit/id6744655316)

Discover smart fashion curation with style inspiration, personal recommendations, and direct shopping links. Find elegant outfit ideas for any occasion, build a digital wardrobe, and shop with a single click. It's your ally in creating an authentic, sophisticated, and functional style.

**Highlights:** Style inspiration for every occasion, Save favorite outfits, Digital wardrobe builder, One-click shopping links, Outfit combination ideas, Curated product selections

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none


### Colo

[App page](https://appshunter.io/ios/app/colo-enxoval-e-maternidade/id6761796967)

This app helps expecting parents create personalized baby essential lists based on climate and birth month. It also offers pregnancy tracking, baby development milestones, and tools for organizing baby showers and managing gifts.

**Highlights:** Personalized baby essential lists, Pregnancy tracker with weekly updates, Baby development milestone tracker, Baby shower and gift registry management, Product comparisons with real reviews, Temperature-based clothing guide

**Features:** macOS Compatibility, Family Sharing, Vision Pro support

**In-app purchases (5)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Colo Pro | $2.99 | per month |
| Colo Pro Semestral | $6.99 | per 6 months |
| Colo Pro Anual | $14.99 | per year |
| Colo Pro | $14.99 | one-time |
| Colo Pro 2 anos + curso | $49.99 | one-time |


## Frequently asked questions

### Is The Edit free?

The Edit is free to download, with no in-app purchases.

### Is Colo free?

Colo is free to download, with in-app purchases available.

### Do The Edit or Colo have ads?

Colo shows ads; The Edit does not.

### Which is updated more often, The Edit or Colo?

The Edit ships an update fortnightly, and Colo every 9 days. Most recently, The Edit was updated on October 25, 2026 and Colo on October 25, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*