# Step Counter vs Pace by NorthBound Labs

The clearest difference is in-app purchases: Pace by NorthBound Labs at none against Step Counter's 8. Pace by NorthBound Labs also leads on ads (none vs shown) and rating (5.0 vs 4.5). Step Counter's advantage is ratings volume (21 vs 2). On price, update cadence, device support and iOS requirement there is nothing between them.

Both are free to download. Step Counter sells 5 in-app purchases, starting at $4.99 per 7 days. Pace by NorthBound Labs asks for nothing beyond the download.

Pace by NorthBound Labs holds the better App Store score, 5.0 against 4.5. That said, the two scores are not equally well evidenced: Step Counter has 21 ratings behind it against 2, so its average is the more settled of the two.

Step Counter ships an update every 5 days, Pace by NorthBound Labs every 3 days. Both last shipped on October 24, 2026.

## The numbers

| Metric | Step Counter | Pace by NorthBound Labs |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.5 (21 ratings)](https://appshunter.io/ios/app/step-counter-walking-tracker/id6749695022/reviews) | **[5.0 (2 ratings)](https://appshunter.io/ios/app/pace-by-northbound-labs/id6759209550/reviews)** |
| Number of ratings | **21** | 2 |
| Positive reviews | 50.0% of reviews | — |
| In-app purchases | Yes | **No** |
| Ads | Yes | **No** |
| Update frequency | Every 5 days | **Every 3 days** |
| Monetization | Freemium | — |
| Size | 23 MB | 3 MB |
| Requires iOS | **17.0** | 17.6 |
| Devices | iPhone | iPhone |
| Age rating | 4+ | 4+ |
| Developer | [Tetiana Kalchenko](https://appshunter.io/developer/1816280651) | [Shankar Sethuraman](https://appshunter.io/developer/1877431600) |

## What reviewers say

### Step Counter

[App page](https://appshunter.io/ios/app/step-counter-walking-tracker/id6749695022)

This app automatically tracks your daily steps, distance, calories burned, water intake, and sleep patterns. It uses AI to help you achieve your health and fitness goals, offering daily reports and reminders. Enjoy offline tracking and minimal battery usage.

**Highlights:** Automatic step tracking, Water intake logging and reminders, Sleep duration and quality analysis, Offline tracking capability, Daily activity and health reports, GPS walking map, Low battery consumption

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases (5)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Premium Access | $4.99 | per 7 days |
| Premium Monthly | $4.99 | per month |
| Step Counter Premium (Yearly) | $14.99 | per year |
| Premium Yearly | $14.99 | per year |
| Premium Year Access | $24.99 | per year |


### Pace by NorthBound Labs

[App page](https://appshunter.io/ios/app/pace-by-northbound-labs/id6759209550)

**In-app purchases:** none


## Frequently asked questions

### Is Step Counter free?

Step Counter is free to download, with in-app purchases available.

### Is Pace by NorthBound Labs free?

Pace by NorthBound Labs is free to download, with no in-app purchases.

### Which has better reviews, Step Counter or Pace by NorthBound Labs?

Pace by NorthBound Labs is rated higher. Step Counter averages 4.5 out of 5 from 21 ratings, while Pace by NorthBound Labs averages 5.0 from 2 ratings.

### Do Step Counter or Pace by NorthBound Labs have ads?

Step Counter shows ads; Pace by NorthBound Labs does not.

### Which is updated more often, Step Counter or Pace by NorthBound Labs?

Step Counter ships an update every 5 days, and Pace by NorthBound Labs every 3 days. Most recently, Step Counter was updated on October 24, 2026 and Pace by NorthBound Labs on October 24, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*