# Asset Manager vs HowLong

The clearest difference is iOS requirement: Asset Manager at 15.0 against HowLong's 17.0. On price, update cadence, ads and in-app purchases there is nothing between them.

Both are free to download. Asset Manager sells 3 in-app purchases, starting at $0.99 per month and HowLong sells 3 in-app purchases, starting at $0.99 per month. Whichever you choose, the download price is not the number that matters.

Asset Manager ships an update every 4 days, HowLong every 5 days. The most recent releases landed on November 5, 2026 and November 6, 2026 respectively.

## The numbers

| Metric | Asset Manager | HowLong |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[5.0 (1 ratings)](https://appshunter.io/ios/app/asset-manager-gift-tracker/id6755533643/reviews)** | — |
| Number of ratings | **1** | — |
| Positive reviews | — | 100.0% of reviews |
| In-app purchases | Yes | Yes |
| Ads | No | No |
| Update frequency | **Every 4 days** | Every 5 days |
| Monetization | Freemium | Freemium |
| Size | 101 MB | 130 MB |
| Requires iOS | **15.0** | 17.0 |
| Devices | iPhone, iPad, iPod | iPhone, iPad, Apple Watch |
| Age rating | 4+ | 4+ |
| Developer | [栋 何](https://appshunter.io/developer/1854273482) | [荣福 方](https://appshunter.io/developer/6794971366) |

## What reviewers say

### Asset Manager

[App page](https://appshunter.io/ios/app/asset-manager-gift-tracker/id6755533643)

This app helps you meticulously track your possessions, their value, and their lifecycle. It also functions as a social ledger, recording gifts, loans, and repayments to clarify financial and social exchanges.

**Highlights:** Comprehensive asset tracking, Expiration reminders, Real value calculation, Smart analytics, Social ledger for gifts and lending, Cross-platform support

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases (3)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Premium Membership - Monthly Plan | $0.99 | per month |
| Premium Membership - Annual Plan | $1.99 | per year |
| Premium Membership - Lifetime | $3.99 | one-time |


### HowLong

[App page](https://appshunter.io/ios/app/howlong-time-left/id6806547072)

Easily manage expiration dates and important deadlines for food, returns, warranties, and subscriptions. Get timely reminders to avoid missing crucial dates. Organize and track items with customizable details and multiple reminder options.

**Highlights:** Track food expiration dates, Manage return windows, Monitor warranty deadlines, Renew documents, Set subscription reminders, Scan dates with camera, Import from Photos

**Features:** macOS Compatibility, Apple Watch app, Vision Pro support

**In-app purchases (3)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Premium Monthly | $0.99 | per month |
| Premium 年付 | $4.99 | per year |
| Lifetime Premium | $9.99 | one-time |


## Frequently asked questions

### Is Asset Manager free?

Asset Manager is free to download, with in-app purchases available.

### Is HowLong free?

HowLong is free to download, with in-app purchases available.

### Do Asset Manager or HowLong have ads?

Neither Asset Manager nor HowLong shows ads.

### Which is updated more often, Asset Manager or HowLong?

Asset Manager ships an update every 4 days, and HowLong every 5 days. Most recently, Asset Manager was updated on November 5, 2026 and HowLong on November 6, 2026.

---

*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*