# Self vs moe

Self and moe are too close to call on the numbers: across 6 compared parameters — price, update cadence, ads and in-app purchases among them — neither pulls far enough ahead to decide it. What separates them is feature set and interface, not measurable difference.

Both are free to download. Self sells 2 in-app purchases, starting at $4.99 per month and moe sells 2 in-app purchases, starting at $10.00 per month. Whichever you choose, the download price is not the number that matters.

Self ships an update every 10 days, moe every 6 days. The most recent releases landed on October 10, 2026 and October 25, 2026 respectively.

## The numbers

| Metric | Self | moe |
| --- | --- | --- |
| Price | Free | Free |
| Rating | — | **[5.0 (6 ratings)](https://appshunter.io/ios/app/moe-better-relationships/id6798810576/reviews)** |
| Number of ratings | — | **6** |
| Positive reviews | — | 100.0% of reviews |
| In-app purchases | Yes | Yes |
| Ads | No | No |
| Update frequency | Every 10 days | **Every 6 days** |
| Monetization | — | Freemium |
| Size | 12 MB | 69 MB |
| Requires iOS | 18.5 | **17.0** |
| Devices | iPhone | iPhone |
| Age rating | 17+ | 17+ |
| Developer | [Michel Pinto](https://appshunter.io/developer/1873782410) | [Recognition Labs](https://appshunter.io/developer/1894221616) |

## What reviewers say

### Self

[App page](https://appshunter.io/ios/app/self-identity-builder/id6758582687)

**Features:** macOS Compatibility

**In-app purchases (2)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Self pro monthly | $4.99 | per month |
| Self pro yearly | $39.99 | per year |


### moe

[App page](https://appshunter.io/ios/app/moe-better-relationships/id6798810576)

This AI coach guides you through actionable steps to improve your relationships with friends, family, and partners. Engage in short calls, share updates, and receive personalized support to foster deeper connections. Designed to be outgrown as you achieve your relationship goals.

**Highlights:** AI-powered coaching, Actionable relationship steps, Short call guidance, Voice message feedback, Focus on personal growth, Privacy-focused conversations

**In-app purchases (2)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Standard | $10.00 | per month |
| Plus | $20.00 | per month |


## Frequently asked questions

### Is Self free?

Self is free to download, with in-app purchases available.

### Is moe free?

moe is free to download, with in-app purchases available.

### Do Self or moe have ads?

Neither Self nor moe shows ads.

### Which is updated more often, Self or moe?

Self ships an update every 10 days, and moe every 6 days. Most recently, Self was updated on October 10, 2026 and moe on October 25, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*