# Ella vs Anchor

The clearest difference is device support: Ella at 3 against Anchor's 1. On price, update cadence, ads and in-app purchases there is nothing between them.

Both are free to download. Ella sells 4 in-app purchases, starting at $14.99 per month and Anchor sells 2 in-app purchases, starting at $2.99 per month. Whichever you choose, the download price is not the number that matters.

Ella ships an update every 2 weeks, Anchor weekly. The most recent releases landed on October 13, 2026 and October 24, 2026 respectively.

## The numbers

| Metric | Ella | Anchor |
| --- | --- | --- |
| Price | Free | Free |
| Rating | — | **[5.0 (5 ratings)](https://appshunter.io/ios/app/anchor-adhd-routine-tracker/id6778075581/reviews)** |
| Number of ratings | — | **5** |
| Positive reviews | — | 100.0% of reviews |
| In-app purchases | Yes | Yes |
| Ads | No | No |
| Update frequency | Every 2 weeks | **Weekly** |
| Monetization | — | Free with in-app purchases |
| Size | 115 MB | 63 MB |
| Requires iOS | **15.1** | 16.4 |
| Devices | **iPhone, iPad, iPod** | iPhone |
| Age rating | 4+ | 4+ |
| Developer | [Umbrella Journal Inc](https://appshunter.io/developer/1681511293) | [David Cavill](https://appshunter.io/developer/6774800713) |

## What reviewers say

### Ella

[App page](https://appshunter.io/ios/app/ella-emotional-support/id6758890268)

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases (4)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Ella Pro Monthly | $14.99 | per month |
| Ella Premium Plus Monthly | $24.99 | per month |
| Ella Pro Yearly | $99.99 | per year |
| Ella Premium Plus Annual | $179.99 | per year |


### Anchor

[App page](https://appshunter.io/ios/app/anchor-adhd-routine-tracker/id6778075581)

This app offers a unique routine tracker designed for individuals with ADHD, focusing on continuous progress rather than streaks. It features an on-device AI companion for personalized check-ins and weekly reflections, with options for enhanced features through an optional Pro subscription.

**Highlights:** Chain-based progress tracking (no broken streaks), On-device AI companion for personalized check-ins, Hard Day Mode to simplify routines, Daily check-in and personalized weekly letters, Routine linking to existing habits, Medication reminders, Optional Pro features like unlimited routines and AI memory

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases (2)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Anchor Pro | $2.99 | per month |
| Anchor Pro — Lifetime | $24.99 | one-time |


## Frequently asked questions

### Is Ella free?

Ella is free to download, with in-app purchases available.

### Is Anchor free?

Anchor is free to download, with in-app purchases available.

### Do Ella or Anchor have ads?

Neither Ella nor Anchor shows ads.

### Which is updated more often, Ella or Anchor?

Ella ships an update every 2 weeks, and Anchor weekly. Most recently, Ella was updated on October 13, 2026 and Anchor on October 24, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*