# KEEP IT SECRET vs TapLoyal

The clearest difference is in-app purchases: TapLoyal at none against KEEP IT SECRET's 1. On price, update cadence, ads and device support there is nothing between them.

Both are free to download. KEEP IT SECRET sells 1 in-app purchase, starting at $99.99 per year. TapLoyal asks for nothing beyond the download.

Both ship on a similar rhythm, roughly fortnightly. The most recent releases landed on October 4, 2026 and October 10, 2026 respectively.

## The numbers

| Metric | KEEP IT SECRET | TapLoyal |
| --- | --- | --- |
| Price | Free | Free |
| In-app purchases | Yes | **No** |
| Ads | No | No |
| Update frequency | Fortnightly | Fortnightly |
| Size | 49 MB | 47 MB |
| Requires iOS | 15.1 | **15.0** |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Age rating | 17+ | 4+ |
| Developer | [KEEP IT SECRET LIMITED](https://appshunter.io/developer/1896681299) | [TapLoyal](https://appshunter.io/developer/6794825337) |

## What reviewers say

### KEEP IT SECRET

[App page](https://appshunter.io/ios/app/keep-it-secretcollobrations/id6769711328)

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases (1)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Membership Yearly | $99.99 | per year |


### TapLoyal

[App page](https://appshunter.io/ios/app/taployal/id6796499581)

**Features:** macOS Compatibility, Apple Wallet, Vision Pro support

**In-app purchases:** none


## Frequently asked questions

### Is KEEP IT SECRET free?

KEEP IT SECRET is free to download, with in-app purchases available.

### Is TapLoyal free?

TapLoyal is free to download, with no in-app purchases.

### Do KEEP IT SECRET or TapLoyal have ads?

Neither KEEP IT SECRET nor TapLoyal shows ads.

### Which is updated more often, KEEP IT SECRET or TapLoyal?

KEEP IT SECRET ships an update fortnightly, and TapLoyal fortnightly. Most recently, KEEP IT SECRET was updated on October 4, 2026 and TapLoyal on October 10, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*