# Visional vs Lookbooks

The clearest difference is rating: Visional at 5.0 against Lookbooks's 4.5. Visional also leads on in-app purchases (none vs 5) and review sentiment (60% vs 30%). Lookbooks's advantage is ratings volume (438 vs 6). On price, update cadence, ads and device support there is nothing between them.

Both are free to download. Lookbooks sells 5 in-app purchases, starting at $4.49 per month. Visional asks for nothing beyond the download.

Visional holds the better App Store score, 5.0 against 4.5. That said, the two scores are not equally well evidenced: Lookbooks has 438 ratings behind it against 6, so its average is the more settled of the two. Written reviews point the same way: 60% of Visional's written reviews are positive against 30% of Lookbooks's.

Visional ships an update fortnightly, Lookbooks every 3 weeks. The most recent releases landed on October 15, 2026 and October 25, 2026 respectively.

## The numbers

| Metric | Visional | Lookbooks |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[5.0 (6 ratings)](https://appshunter.io/ios/app/visional/id797108550/reviews)** | [4.5 (438 ratings)](https://appshunter.io/ios/app/lookbooks-express-creativity/id1400670631/reviews) |
| Number of ratings | 6 | **438** |
| Positive reviews | **60.0% of reviews** | 30.0% of reviews |
| In-app purchases | **No** | Yes |
| Ads | No | No |
| Update frequency | **Fortnightly** | Every 3 weeks |
| Monetization | **Ad-supported** | Free with in-app purchases |
| Size | 50 MB | 103 MB |
| Requires iOS | 16.0 | **15.6** |
| Devices | iPhone, iPad | **iPhone, iPad, iPod** |
| Age rating | 4+ | 17+ |
| Developer | [Visional Commerce](https://appshunter.io/developer/797108553) | [LARGEGO, INC](https://appshunter.io/developer/1151754274) |

## What reviewers say

### Visional

[App page](https://appshunter.io/ios/app/visional/id797108550)

Discover and shop products from various businesses, from well-known brands to small shops. Get personalized recommendations and live interactive walkthroughs from retail stores. Enjoy an integrated shopping experience from wishlists to delivery, saving you time and effort.

**Highlights:** Product discovery from diverse businesses, Personalized wishlists and recommendations, Live interactive store walkthroughs, Efficient product delivery, Integrated shopping journey, Time-saving product finding

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none


### Lookbooks

[App page](https://appshunter.io/ios/app/lookbooks-express-creativity/id1400670631)

Design digital lookbooks, create virtual mood boards, and plan outfits. Connect with a global styling community, build a portfolio, and monetize your creativity. Discover outfit inspiration and shop trending looks.

**Highlights:** Virtual mood boards, Digital lookbooks, Outfit planner, Photo editor, Design templates, Community feed, Portfolio pages

**Features:** Apple Wallet, Vision Pro support

**In-app purchases (5)**

| Purchase | Price | Billing |
| --- | --- | --- |
| LookBooksTrial | $4.49 | per month |
| LookBooksPremium | $4.99 | per month |
| LookBooksPremiumTrial | $4.99 | per month |
| Upgrade to Lookbooks PRO | $4.99 | per month |
| lookbooksPremium | $12.99 | per month |

**What reviewers like**

- 👍 Easy to create outfit collages
- 💰 Monetization opportunity through pay-per-click
- 🎨 Good variety of stores and brands
- ✨ Fills gap left by Polyvore
- 📱 Simple and intuitive interface

**What reviewers complain about**

- 🐛 Frequent crashes and glitches
- ⚪ White screen freezing when selecting images
- 🐢 Slow app performance and loading times
- 😤 Glitches persist for weeks without fixes
- 🔧 Poor customer support and no response to emails

**Reported bugs**

- White screen when selecting images
- App freezes and crashes during outfit creation
- Cannot select items from categories other than 'My Items'
- Login and signup failures
- Password reset not available

**Requested features**

- Night mode feature
- Edit and delete published boards
- Ability to crop and remove backgrounds
- Change username/stylist name
- Undo and redo buttons


## Frequently asked questions

### Is Visional free?

Visional is free to download, with no in-app purchases.

### Is Lookbooks free?

Lookbooks is free to download, with in-app purchases available.

### Which has better reviews, Visional or Lookbooks?

Visional is rated higher. Visional averages 5.0 out of 5 from 6 ratings, while Lookbooks averages 4.5 from 438 ratings.

### Do Visional or Lookbooks have ads?

Neither Visional nor Lookbooks shows ads.

### Which is updated more often, Visional or Lookbooks?

Visional ships an update fortnightly, and Lookbooks every 3 weeks. Most recently, Visional was updated on October 15, 2026 and Lookbooks on October 25, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*