# ZEISS Briefcase vs Smart Studio by SBM Sistemi

The clearest difference is update cadence: Smart Studio by SBM Sistemi at fortnightly against ZEISS Briefcase's every 6 months. Smart Studio by SBM Sistemi also leads on device support (3 vs 1). On price, ads, in-app purchases and iOS requirement there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ZEISS Briefcase ships an update every 6 months, Smart Studio by SBM Sistemi fortnightly. The most recent releases landed on November 1, 2026 and November 11, 2026 respectively.

## The numbers

| Metric | ZEISS Briefcase | Smart Studio by SBM Sistemi |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[5.0 (2 ratings)](https://appshunter.io/ios/app/zeiss-briefcase/id863345596/reviews)** | — |
| Number of ratings | **2** | — |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | Every 6 months | **Fortnightly** |
| Monetization | Free | — |
| Size | 121 MB | 65 MB |
| Requires iOS | **14.0** | 15.0 |
| Devices | iPad | **iPhone, iPad, iPod** |
| Age rating | 4+ | 12+ |
| Developer | [BigTinCan Mobile Pty. Ltd.](https://appshunter.io/developer/1057042058) | [SBM Sistemi](https://appshunter.io/developer/549519140) |

## What reviewers say

### ZEISS Briefcase

[App page](https://appshunter.io/ios/app/zeiss-briefcase/id863345596)

This app assists sales representatives in creating dynamic customer presentations for optical products and business solutions. It provides up-to-date information, interactive visuals, and business calculators to showcase benefits and impact.

**Highlights:** Dynamic customer presentations, Visualize lens products and equipment, Interactive and video-supported explanations, Business calculators for impact analysis, Access to up-to-date information, Plan and prepare customer visits

**Features:** macOS Compatibility

**In-app purchases:** none


### Smart Studio by SBM Sistemi

[App page](https://appshunter.io/ios/app/smart-studio-by-sbm-sistemi/id1206752488)

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none


## Frequently asked questions

### Is ZEISS Briefcase free?

ZEISS Briefcase is free to download, with no in-app purchases.

### Is Smart Studio by SBM Sistemi free?

Smart Studio by SBM Sistemi is free to download, with no in-app purchases.

### Do ZEISS Briefcase or Smart Studio by SBM Sistemi have ads?

Neither ZEISS Briefcase nor Smart Studio by SBM Sistemi shows ads.

### Which is updated more often, ZEISS Briefcase or Smart Studio by SBM Sistemi?

ZEISS Briefcase ships an update every 6 months, and Smart Studio by SBM Sistemi fortnightly. Most recently, ZEISS Briefcase was updated on November 1, 2026 and Smart Studio by SBM Sistemi on November 11, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*