# 올리브영 vs 에이블리

The clearest difference is in-app purchases: 올리브영 at none against 에이블리's 10. 에이블리's advantage is ads (none vs shown) and review sentiment (70% vs 42%). On price, rating, device support and iOS requirement there is nothing between them.

Both are free to download. 에이블리 sells 10 one-off in-app purchases. 올리브영 asks for nothing beyond the download.

On the App Store both sit at effectively the same score — 4.7 for 올리브영 against 4.7 for 에이블리. That said, the two scores are not equally well evidenced: 에이블리 has 2.2K ratings behind it against 243, so its average is the more settled of the two. Written reviews are what separate them: 42% of 올리브영's written reviews are positive against 70% of 에이블리's.

올리브영 ships an update every 2 weeks, 에이블리 every 2 days. The most recent releases landed on November 1, 2026 and November 2, 2026 respectively.

## The numbers

| Metric | 올리브영 | 에이블리 |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.7 (243 ratings)](https://appshunter.io/ios/app/id873779010/reviews)** | [4.7 (2.2K ratings)](https://appshunter.io/ios/app/id1084960428/reviews) |
| Number of ratings | 243 | **2.2K** |
| Positive reviews | 41.8% of reviews | **69.8% of reviews** |
| In-app purchases | **No** | Yes |
| Ads | Yes | **No** |
| Update frequency | Every 2 weeks | **Every 2 days** |
| Monetization | — | Free |
| Size | 120 MB | 165 MB |
| Requires iOS | 17.0 | 17.0 |
| Devices | iPhone | iPhone |
| Age rating | 12+ | 4+ |
| Developer | [CJ Olive Young Corporation](https://appshunter.io/developer/1510478218) | [ABLY Corp., Inc.](https://appshunter.io/developer/1389719635) |

## What reviewers say

### 올리브영

[App page](https://appshunter.io/ios/app/id873779010)

**Features:** Vision Pro support

**In-app purchases:** none


### 에이블리

[App page](https://appshunter.io/ios/app/id1084960428)

Discover personalized fashion, beauty, and lifestyle items with AI recommendations. Enjoy free shipping on all orders and daily discount promotions. Explore trending styles, brands, and user-generated content.

**Highlights:** AI-powered personalized recommendations, Free shipping on all orders, Next-day delivery option, Daily discount promotions and coupons, Fashion, beauty, and lifestyle categories, User-generated style content and community, Brand and shopping mall discovery

**Features:** Vision Pro support

**In-app purchases (10)**

| Purchase | Price | Billing |
| --- | --- | --- |
| 베리 30개 | $0.29 | one-time |
| 베리 100개 | $0.99 | one-time |
| 베리 200개 | $1.99 | one-time |
| 베리 300개 | $2.99 | one-time |
| 베리 500개 | $4.99 | one-time |
| 베리 700개 | $6.99 | one-time |
| 베리 1,000개 | $9.99 | one-time |
| 베리 3,000개 | $29.99 | one-time |
| 베리 5,000개 | $44.99 | one-time |
| 베리 10,000개 | $89.99 | one-time |

**What reviewers like**

- 👍 Convenient shopping experience
- 💕 Cute and fashionable clothing
- 🚀 Fast and easy registration
- 💰 Affordable prices

**What reviewers complain about**

- 🐛 Occasional app crashes
- 🕰️ Slow delivery
- 🤔 Limited size options
- 🤖 Language barrier (Korean-only)

**Reported bugs**

- Compatibility issues with older devices
- Inconsistent product availability and order fulfillment
- Unreliable payment processing

**Requested features**

- Add English language support
- Expand international shipping
- Improve customer service and communication
- Add more size and fit options


## Frequently asked questions

### Is 올리브영 free?

올리브영 is free to download, with no in-app purchases.

### Is 에이블리 free?

에이블리 is free to download, with in-app purchases available.

### Which has better reviews, 올리브영 or 에이블리?

올리브영 is rated higher. 올리브영 averages 4.7 out of 5 from 243 ratings, while 에이블리 averages 4.7 from 2.2K ratings.

### Do 올리브영 or 에이블리 have ads?

올리브영 shows ads; 에이블리 does not.

### Which is updated more often, 올리브영 or 에이블리?

올리브영 ships an update every 2 weeks, and 에이블리 every 2 days. Most recently, 올리브영 was updated on November 1, 2026 and 에이블리 on November 2, 2026.

---

*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*