# Google Analytics vs Squarespace

Google Analytics and Squarespace both sit at 4.6 stars, but that hides the real split: 59% of Google Analytics's written reviews are positive against 17% of Squarespace's. Google Analytics also leads on in-app purchases (none vs 4) and iOS requirement (15.0 vs 18.7). Squarespace's advantage is update cadence (weekly vs every 2 months) and ratings volume (19K vs 5.3K). On price, rating, ads and device support there is nothing between them.

Both are free to download. Squarespace sells 4 one-off in-app purchases. Google Analytics asks for nothing beyond the download.

On the App Store both sit at effectively the same score — 4.6 for Google Analytics against 4.6 for Squarespace. Both are backed by a comparable volume of ratings — 5.3K and 19K respectively. Written reviews are what separate them: 59% of Google Analytics's written reviews are positive against 17% of Squarespace's.

Google Analytics ships an update every 2 months, Squarespace weekly. Both last shipped on November 11, 2026.

## The numbers

| Metric | Google Analytics | Squarespace |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.6 (5.3K ratings)](https://appshunter.io/ios/app/google-analytics/id881599038/reviews) | **[4.6 (19K ratings)](https://appshunter.io/ios/app/squarespace-run-your-business/id1361797894/reviews)** |
| Number of ratings | 5.3K | **19K** |
| Positive reviews | **58.5% of reviews** | 17.1% of reviews |
| In-app purchases | **No** | Yes |
| Ads | No | No |
| Update frequency | Every 2 months | **Weekly** |
| Monetization | **Free** | Free with in-app purchases |
| Size | 63 MB | 336 MB |
| Requires iOS | **15.0** | 18.7 |
| Devices | **iPhone, iPad, iPod** | iPhone, iPad |
| Age rating | 4+ | 17+ |
| Developer | [Google](https://appshunter.io/developer/281956209) | [Squarespace, Inc.](https://appshunter.io/developer/318590877) |

## What reviewers say

### Google Analytics

[App page](https://appshunter.io/ios/app/google-analytics/id881599038)

Monitor your website and app performance directly from your phone. Gain customer insights, understand user navigation, and make informed marketing decisions with AI-powered analysis. Optimize campaigns and collaborate with your team on the go.

**Highlights:** Monitor website and app performance, Customer insights and navigation analysis, AI-powered insights and marketing decisions, Real-time data monitoring, Customizable reports, Shareable insights

**In-app purchases:** none

**What reviewers like**

- 🚀 Real-time data
- 📊 Helpful insights
- 🔍 Detailed analytics
- 🤳 On-the-go access
- 👍 Easy to use

**What reviewers complain about**

- 🐛 Crashes and freezes
- 🔌 Unreliable connectivity
- 🕰️ Outdated UI
- 🤔 Limited functionality
- 💰 Useless for free users

**Reported bugs**

- No data showing up
- Incorrect currency display
- Real-time data not updating
- Profiles/accounts disappearing
- Unresponsive navigation

**Requested features**

- Customizable dashboards
- Improved reporting options
- Widgets for home screen
- Support for GA4 properties
- Bring back old features


### Squarespace

[App page](https://appshunter.io/ios/app/squarespace-run-your-business/id1361797894)

Manage your business on the go with tools for selling products, accepting payments, tracking orders, and sending invoices. Promote your brand through social media and email campaigns, and update your website content and design from your phone.

**Highlights:** Accept in-person and online payments, Manage inventory and orders, Send branded invoices, Create social posts and email campaigns, Update website content and design, Real-time business notifications

**Features:** macOS Compatibility, Apple Wallet, Vision Pro support

**In-app purchases (4)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Website Personal: Mobile Start | $15.99 | one-time |
| Website Business: Mobile Start | $25.99 | one-time |
| Commerce Basic: Mobile Start | $29.99 | one-time |
| Commerce Adv: Mobile Start | $45.99 | one-time |

**What reviewers like**

- 🚀 Intuitive and easy to use
- 🚀 Streamlined website editing on the go
- 🚀 Elegant and modern design
- 🚀 Useful analytics and commerce features

**What reviewers complain about**

- 🐛 Frequent crashes and performance issues
- 🐛 Limited functionality compared to desktop version
- 🐛 Inability to edit certain website elements
- 🐛 Lack of iPad optimization

**Reported bugs**

- Inconsistent behavior when editing pages
- Inability to change template after initial setup
- Delayed analytics and order updates
- Buggy text editor and formatting issues

**Requested features**

- Ability to edit product pages and add new products
- Improved blog post management (tags, URLs, etc.)
- Centralized customer account management
- Offline website preview


## Frequently asked questions

### Is Google Analytics free?

Google Analytics is free to download, with no in-app purchases.

### Is Squarespace free?

Squarespace is free to download, with in-app purchases available.

### Which has better reviews, Google Analytics or Squarespace?

Squarespace is rated higher. Google Analytics averages 4.6 out of 5 from 5.3K ratings, while Squarespace averages 4.6 from 19K ratings.

### Do Google Analytics or Squarespace have ads?

Neither Google Analytics nor Squarespace shows ads.

### Which is updated more often, Google Analytics or Squarespace?

Google Analytics ships an update every 2 months, and Squarespace weekly. Most recently, Google Analytics was updated on November 11, 2026 and Squarespace on November 11, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*