# Google Analytics vs Marketing Strategy

The clearest difference is price: Google Analytics at Free against Marketing Strategy's $1.99. Google Analytics also leads on in-app purchases (none vs 10) and ads (none vs shown). Marketing Strategy's advantage is update cadence (monthly vs every 2 months). On device support and iOS requirement there is nothing between them.

Google Analytics is free to download; Marketing Strategy costs $1.99 up front. Marketing Strategy sells 10 in-app purchases, starting at $4.99 per month. Google Analytics asks for nothing beyond the download.

Google Analytics ships an update every 2 months, Marketing Strategy monthly. The most recent releases landed on October 24, 2026 and October 8, 2026 respectively.

## The numbers

| Metric | Google Analytics | Marketing Strategy |
| --- | --- | --- |
| Price | **Free** | $1.99 |
| Rating | **[4.6 (5.2K ratings)](https://appshunter.io/ios/app/google-analytics/id881599038/reviews)** | — |
| Number of ratings | **5.2K** | — |
| Positive reviews | 58.5% of reviews | — |
| In-app purchases | **No** | Yes |
| Ads | **No** | Yes |
| Update frequency | Every 2 months | **Monthly** |
| Monetization | Free | — |
| Size | 63 MB | 39 MB |
| Requires iOS | 15.0 | 15.0 |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Age rating | 4+ | 4+ |
| Developer | [Google](https://appshunter.io/developer/281956209) | [Stratagease Ltd](https://appshunter.io/developer/1853209182) |

## What reviewers say

### Google Analytics

[App page](https://appshunter.io/ios/app/google-analytics/id881599038)

Monitor your website and app performance directly from your phone. Gain customer insights, understand user navigation, and make informed marketing decisions with AI-powered analysis. Optimize campaigns and collaborate with your team on the go.

**Highlights:** Monitor website and app performance, Customer insights and navigation analysis, AI-powered insights and marketing decisions, Real-time data monitoring, Customizable reports, Shareable insights

**In-app purchases:** none

**What reviewers like**

- 🚀 Real-time data
- 📊 Helpful insights
- 🔍 Detailed analytics
- 🤳 On-the-go access
- 👍 Easy to use

**What reviewers complain about**

- 🐛 Crashes and freezes
- 🔌 Unreliable connectivity
- 🕰️ Outdated UI
- 🤔 Limited functionality
- 💰 Useless for free users

**Reported bugs**

- No data showing up
- Incorrect currency display
- Real-time data not updating
- Profiles/accounts disappearing
- Unresponsive navigation

**Requested features**

- Customizable dashboards
- Improved reporting options
- Widgets for home screen
- Support for GA4 properties
- Bring back old features


### Marketing Strategy

[App page](https://appshunter.io/ios/app/marketing-strategy/id1634555279)

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases (10)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Booking Month | $4.99 | per month |
| Retail Process | $6.99 | per month |
| Products | $6.99 | per month |
| AdsFree | $9.99 | per month |
| Booking Year | $44.99 | per year |
| Retail First Impression | $59.99 | per month |
| Retail Process | $59.99 | per year |
| Products | $59.99 | per year |
| Services | $99.99 | per year |
| AdsFree | $99.99 | per year |


## Frequently asked questions

### Is Google Analytics free?

Google Analytics is free to download, with no in-app purchases.

### Is Marketing Strategy free?

Marketing Strategy costs $1.99, and also offers in-app purchases.

### Do Google Analytics or Marketing Strategy have ads?

Marketing Strategy shows ads; Google Analytics does not.

### Which is updated more often, Google Analytics or Marketing Strategy?

Google Analytics ships an update every 2 months, and Marketing Strategy monthly. Most recently, Google Analytics was updated on October 24, 2026 and Marketing Strategy on October 8, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*