# Google Analytics vs LinkedIn Sales Navigator

The clearest difference is in-app purchases: Google Analytics at none against LinkedIn Sales Navigator's 16. Google Analytics also leads on ads (none vs shown) and review sentiment (59% vs 49%). LinkedIn Sales Navigator's advantage is rating (4.8 vs 4.6) and update cadence (monthly vs every 2 months). On price, device support and iOS requirement there is nothing between them.

Both are free to download. LinkedIn Sales Navigator sells 7 in-app purchases, starting at $79.99 per month. Google Analytics asks for nothing beyond the download.

LinkedIn Sales Navigator holds the better App Store score, 4.8 against 4.6. That said, the two scores are not equally well evidenced: LinkedIn Sales Navigator has 51K ratings behind it against 5.2K, so its average is the more settled of the two. Written reviews complicate that: 59% of Google Analytics's written reviews are positive against 49% of LinkedIn Sales Navigator's, so the app with the better star average is not the one people write more warmly about.

Google Analytics ships an update every 2 months, LinkedIn Sales Navigator monthly. Both last shipped on October 18, 2026.

## The numbers

| Metric | Google Analytics | LinkedIn Sales Navigator |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.6 (5.2K ratings)](https://appshunter.io/ios/app/google-analytics/id881599038/reviews) | **[4.8 (51K ratings)](https://appshunter.io/ios/app/linkedin-sales-navigator/id910768078/reviews)** |
| Number of ratings | 5.2K | **51K** |
| Positive reviews | **58.5% of reviews** | 48.8% of reviews |
| In-app purchases | **No** | Yes |
| Ads | **No** | Yes |
| Update frequency | Every 2 months | **Monthly** |
| Monetization | **Free** | Subscription |
| Best chart rank | — | **#76** |
| Size | 63 MB | 59 MB |
| Requires iOS | **15.0** | 16.0 |
| Devices | **iPhone, iPad, iPod** | iPhone, iPad |
| Age rating | 4+ | 17+ |
| Developer | [Google](https://appshunter.io/developer/281956209) | [LinkedIn Corporation](https://appshunter.io/developer/288429043) |

## What reviewers say

### Google Analytics

[App page](https://appshunter.io/ios/app/google-analytics/id881599038)

Monitor your website and app performance directly from your phone. Gain customer insights, understand user navigation, and make informed marketing decisions with AI-powered analysis. Optimize campaigns and collaborate with your team on the go.

**Highlights:** Monitor website and app performance, Customer insights and navigation analysis, AI-powered insights and marketing decisions, Real-time data monitoring, Customizable reports, Shareable insights

**In-app purchases:** none

**What reviewers like**

- 🚀 Real-time data
- 📊 Helpful insights
- 🔍 Detailed analytics
- 🤳 On-the-go access
- 👍 Easy to use

**What reviewers complain about**

- 🐛 Crashes and freezes
- 🔌 Unreliable connectivity
- 🕰️ Outdated UI
- 🤔 Limited functionality
- 💰 Useless for free users

**Reported bugs**

- No data showing up
- Incorrect currency display
- Real-time data not updating
- Profiles/accounts disappearing
- Unresponsive navigation

**Requested features**

- Customizable dashboards
- Improved reporting options
- Widgets for home screen
- Support for GA4 properties
- Bring back old features


### LinkedIn Sales Navigator

[App page](https://appshunter.io/ios/app/linkedin-sales-navigator/id910768078)

**Currently charting:** #76 Top Grossing · Business (US App Store)

This app allows sales professionals to manage accounts and leads on the go. It helps identify and engage potential buyers with personalized outreach and provides real-time updates and recommendations.

**Highlights:** Real-time sales updates on accounts and leads, Discover new accounts and leads, Prepare for sales meetings, Save new leads, Send InMail, messages, and connection requests

**In-app purchases (7)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Sales Navigator Core | $79.99 | per month |
| Sales Navigator Core | $79.99 | per month |
| Sales Navigator Core | $99.99 | per month |
| Sales Navigator Core | $99.99 | per month |
| Sales Navigator Core | $119.99 | per month |
| Sales Navigator Core | $799.99 | per year |
| Sales Navigator Core | $959.99 | per year |

**What reviewers like**

- 🚀 Powerful networking tool
- 🔍 Effective for prospecting and lead generation
- 📈 Helps grow business and close more deals

**What reviewers complain about**

- 🐛 Buggy and unreliable app experience
- 🔍 Inaccurate and limited search functionality
- 💬 Disjointed messaging and inbox management
- 🔑 Login and account issues
- 📱 Lack of iPad app and optimization for mobile

**Reported bugs**

- Notifications not clearing properly
- Search bar issues and inconsistent behavior
- Frequent crashes and login problems
- Discrepancies between mobile and web versions

**Requested features**

- Integrate messaging between LinkedIn and Sales Navigator
- Add exact match search capability
- Improve list building and lead segmentation tools
- Provide more CRM-style features like sorting, reporting, and opportunity tracking
- Sync data and activity across desktop and mobile


## Frequently asked questions

### Is Google Analytics free?

Google Analytics is free to download, with no in-app purchases.

### Is LinkedIn Sales Navigator free?

LinkedIn Sales Navigator is free to download, with in-app purchases available.

### Which has better reviews, Google Analytics or LinkedIn Sales Navigator?

LinkedIn Sales Navigator is rated higher. Google Analytics averages 4.6 out of 5 from 5.2K ratings, while LinkedIn Sales Navigator averages 4.8 from 51K ratings.

### Do Google Analytics or LinkedIn Sales Navigator have ads?

LinkedIn Sales Navigator shows ads; Google Analytics does not.

### Which is updated more often, Google Analytics or LinkedIn Sales Navigator?

Google Analytics ships an update every 2 months, and LinkedIn Sales Navigator monthly. Most recently, Google Analytics was updated on October 18, 2026 and LinkedIn Sales Navigator on October 18, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*