# Strikingly vs Format

The clearest difference is rating: Strikingly at 4.5 against Format's 1.0. Strikingly also leads on review sentiment (83% vs 48%) and ratings volume (585 vs 1). On price, update cadence, ads and in-app purchases there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

Strikingly holds the better App Store score, 4.5 against 1.0. That said, the two scores are not equally well evidenced: Strikingly has 585 ratings behind it against 1, so its average is the more settled of the two. Written reviews point the same way: 83% of Strikingly's written reviews are positive against 48% of Format's.

Both ship on a similar rhythm, roughly every 2 months. The most recent releases landed on October 6, 2026 and October 5, 2026 respectively.

## The numbers

| Metric | Strikingly | Format |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.5 (585 ratings)](https://appshunter.io/ios/app/strikingly/id892299884/reviews)** | [1.0 (1 ratings)](https://appshunter.io/ios/app/format/id1080574504/reviews) |
| Number of ratings | **585** | 1 |
| Positive reviews | **82.7% of reviews** | 47.6% of reviews |
| In-app purchases | No | No |
| Ads | Yes | Yes |
| Update frequency | Every 2 months | Every 2 months |
| Monetization | **Ad-supported** | Free with in-app purchases |
| Size | 25 MB | 36 MB |
| Requires iOS | **9.0** | 13.0 |
| Devices | **iPhone, iPad, iPod** | iPhone, iPod |
| Age rating | 4+ | 4+ |
| Developer | [Strikingly](https://appshunter.io/developer/892299887) | [Ideaform Inc.](https://appshunter.io/developer/879559190) |

## What reviewers say

### Strikingly

[App page](https://appshunter.io/ios/app/strikingly/id892299884)

Create, edit, and publish beautiful, mobile-optimized websites directly from your phone. Manage your site analytics, process store orders, and respond to visitor inquiries all in one place. Perfect for creatives and entrepreneurs on the move.

**Highlights:** Build websites from scratch, Edit and publish on-the-go, Upload photos from phone, Monitor site analytics, Manage simple store orders, Respond to form submissions

**Features:** macOS Compatibility

**In-app purchases:** none

**What reviewers like**

- 🚀 Easy to use
- 👍 Intuitive interface
- 🚀 Quick website creation
- 💡 Helpful customer support
- 🚀 Responsive and mobile-friendly

**What reviewers complain about**

- 🐛 Occasional bugs and glitches
- 🔒 Concerns about billing and cancellation
- 🔒 Lack of transparency in policies
- 🐛 Limited editing capabilities on mobile
- 🐛 Issues with image uploads and management

**Reported bugs**

- Inability to edit or manage blog posts on mobile
- Inconsistent performance and loading issues
- Unexpected charges and billing problems
- Difficulties with image uploads and positioning

**Requested features**

- Advanced blogging and content management features
- Improved mobile app functionality
- More customization options and design flexibility
- Better integration with third-party tools and services


### Format

[App page](https://appshunter.io/ios/app/format/id1080574504)

Build and manage a professional online portfolio with beautiful themes and integrated business tools. Showcase your work, promote and sell it, and update your site on the go. This platform supports creatives at every stage of their business.

**Highlights:** Build stunning online portfolios, Manage gallery and collection pages, Create and edit blog posts, Promote and sell your work, Update website on the go, Password protect galleries

**Features:** macOS Compatibility

**In-app purchases:** none

**What reviewers like**

- 👍 Simple and easy to use
- 👍 Straightforward design
- 👍 Professional looking websites
- 👍 Good for beginners
- 👍 Great for artists

**What reviewers complain about**

- 👎 Lacking mobile functionality
- 👎 Limited features on mobile
- 👎 No iPad version
- 👎 Basic and not useful
- 👎 Slow upload speeds

**Reported bugs**

- App crashes
- App freezes
- App quits
- Errors during large uploads
- Crashes when adding external links

**Requested features**

- iPad version
- iPad OS support
- Android version
- Client gallery viewing
- Client selection viewing


## Frequently asked questions

### Is Strikingly free?

Strikingly is free to download, with no in-app purchases.

### Is Format free?

Format is free to download, with no in-app purchases.

### Which has better reviews, Strikingly or Format?

Strikingly is rated higher. Strikingly averages 4.5 out of 5 from 585 ratings, while Format averages 1.0 from 1 ratings.

### Do Strikingly or Format have ads?

Both Strikingly and Format show ads.

### Which is updated more often, Strikingly or Format?

Strikingly ships an update every 2 months, and Format every 2 months. Most recently, Strikingly was updated on October 6, 2026 and Format on October 5, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*