# Tally vs Counter

The clearest difference is monetization model: Counter at free against Tally's freemium. Counter also leads on rating (5.0 vs 4.6) and update cadence (weekly vs fortnightly). Tally's advantage is ratings volume (1.8K vs 1). On price, ads, in-app purchases and device support there is nothing between them.

Both are free to download. Tally sells 2 in-app purchases, starting at $9.99 per year and Counter sells 1 one-off in-app purchase. Whichever you choose, the download price is not the number that matters.

Counter holds the better App Store score, 5.0 against 4.6. That said, the two scores are not equally well evidenced: Tally has 1.8K ratings behind it against 1, so its average is the more settled of the two. Written reviews point the same way: 61% of Tally's written reviews are positive against 69% of Counter's.

Tally ships an update fortnightly, Counter weekly. The most recent releases landed on November 1, 2026 and November 3, 2026 respectively.

## The numbers

| Metric | Tally | Counter |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.6 (1.8K ratings)](https://appshunter.io/ios/app/tally-quick-counter/id957912407/reviews) | **[5.0 (1 ratings)](https://appshunter.io/ios/app/counter-count-all-things/id1584261435/reviews)** |
| Number of ratings | **1.8K** | 1 |
| Positive reviews | 60.6% of reviews | **68.8% of reviews** |
| In-app purchases | Yes | Yes |
| Ads | No | No |
| Update frequency | Fortnightly | **Weekly** |
| Monetization | Freemium | **Free** |
| Size | 41 MB | 18 MB |
| Requires iOS | 18.5 | **14.0** |
| Devices | iPhone, iPad, Apple Watch | iPhone, iPad, iPod |
| Age rating | 4+ | 4+ |
| Developer | [Agile Tortoise](https://appshunter.io/developer/331942785) | [Bill Tracker Pro, Inc.](https://appshunter.io/developer/980285491) |

## What reviewers say

### Tally

[App page](https://appshunter.io/ios/app/tally-quick-counter/id957912407)

Easily track any count with intuitive gesture controls. Perfect for scorekeeping, habit tracking, or monitoring event attendance. Offers customizable feedback and widget support for quick updates.

**Highlights:** Gesture-based counting, Unlimited tallies, Count up/down with custom steps, Set progress targets, Event tracking histories, Widgets and Live Activities, Apple Watch support

**Features:** macOS Compatibility, Family Sharing, Apple Watch app

**In-app purchases (2)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Tally Pro - Annual | $9.99 | per year |
| Tally Pro - Lifetime | $39.99 | one-time |


### Counter

[App page](https://appshunter.io/ios/app/counter-count-all-things/id1584261435)

Easily track and manage multiple counts with simple increment/decrement buttons. Customize counter names, colors, and increment amounts. View all counters in a grid and export data to CSV.

**Highlights:** Increment/decrement counts, Rename and color-code counters, Customizable increment amounts, Grid view for all counters, Export count data to CSV, Light and dark mode support

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases (1)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Full Version | $1.99 | one-time |


## Frequently asked questions

### Is Tally free?

Tally is free to download, with in-app purchases available.

### Is Counter free?

Counter is free to download, with in-app purchases available.

### Which has better reviews, Tally or Counter?

Counter is rated higher. Tally averages 4.6 out of 5 from 1.8K ratings, while Counter averages 5.0 from 1 ratings.

### Do Tally or Counter have ads?

Neither Tally nor Counter shows ads.

### Which is updated more often, Tally or Counter?

Tally ships an update fortnightly, and Counter weekly. Most recently, Tally was updated on November 1, 2026 and Counter on November 3, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*