# Meta Ads Manager vs Google Ads

The clearest difference is ads: Google Ads at none against Meta Ads Manager's shown. Meta Ads Manager's advantage is ratings volume (51K vs 5K) and update cadence (weekly vs fortnightly). On price, rating, review sentiment and in-app purchases there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

On the App Store both sit at effectively the same score — 4.5 for Meta Ads Manager against 4.4 for Google Ads. That said, the two scores are not equally well evidenced: Meta Ads Manager has 51K ratings behind it against 5K, so its average is the more settled of the two. Written reviews split almost evenly too, at 22% and 22% positive.

Meta Ads Manager ships an update weekly, Google Ads fortnightly. Both last shipped on September 24, 2026.

## The numbers

| Metric | Meta Ads Manager | Google Ads |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.5 (51K ratings)](https://appshunter.io/ios/app/meta-ads-manager/id964397083/reviews)** | [4.4 (5K ratings)](https://appshunter.io/ios/app/google-ads/id1037457231/reviews) |
| Number of ratings | **51K** | 5K |
| Positive reviews | **22.0% of reviews** | 21.9% of reviews |
| In-app purchases | No | No |
| Ads | Yes | **No** |
| Update frequency | **Weekly** | Fortnightly |
| Monetization | Ad-supported | Ad-supported |
| Best chart rank | **#65** | #130 |
| Size | 114 MB | 137 MB |
| Requires iOS | **15.1** | 16.0 |
| Devices | **iPhone, iPad, iPod** | iPhone, iPad |
| Age rating | 4+ | 4+ |
| Developer | [Meta Platforms, Inc.](https://appshunter.io/developer/284882218) | [Google](https://appshunter.io/developer/281956209) |

## What reviewers say

### Meta Ads Manager

[App page](https://appshunter.io/ios/app/meta-ads-manager/id964397083)

**Currently charting:** #65 Top Free · Business (US App Store)

Manage your advertising campaigns across Meta platforms like Facebook and Instagram from your mobile device. Create, edit, and monitor ad performance with real-time insights and alerts. Optimize your ad spend and stay connected to your business, anywhere.

**Highlights:** Create and edit ads, Real-time campaign insights, Turn campaigns on/off, Get quick alerts, Compare campaigns side-by-side, Switch between ad accounts

**In-app purchases:** none

**What reviewers like**

- 👍 Easy to manage ads
- 🚀 Convenient for on-the-go monitoring
- 💡 Great analytics and data display

**What reviewers complain about**

- 🐛 Frequent bugs and glitches
- ❌ Lacking key features compared to desktop
- 🤖 Poor customer support and responsiveness
- 💰 Overcharging and billing issues
- 🔒 Security concerns and account hacking

**Reported bugs**

- Login issues and inability to load app
- Inconsistent data and metrics display
- Inability to update payment methods
- Ads not running as expected or getting disabled

**Requested features**

- Add landscape mode support
- Improve ad editing and creation capabilities
- Integrate lead/conversion tracking
- Provide better notification and alert system


### Google Ads

[App page](https://appshunter.io/ios/app/google-ads/id1037457231)

**Currently charting:** #130 Top Free · Business (US App Store)

Manage your advertising campaigns directly from your mobile device. Monitor performance, receive actionable recommendations, and make quick edits to ads and budgets anytime, anywhere. Stay informed with real-time notifications and access expert support on the go.

**Highlights:** Monitor campaign performance, Edit campaigns, budgets, and keywords, Create and edit ads, Apply optimization recommendations, Real-time performance notifications, Access expert support

**In-app purchases:** none

**What reviewers like**

- 🚀 Great features
- 💡 Helpful app
- 👍 User-friendly
- 🚀 Intuitive
- 🚀 Efficient

**What reviewers complain about**

- 🐛 Buggy app
- 🔒 Security issues
- 💰 Overcharging
- 🤖 Poor customer service
- 🤖 Lack of support

**Reported bugs**

- App crashes frequently
- Metrics not updating properly
- Inability to access all campaigns
- Stuck in update loop
- Compatibility issues with new devices

**Requested features**

- Allow creating campaigns from app
- Improve mobile app functionality
- Better sync with desktop version
- More user-friendly interface
- Clearer instructions and guidance


## Frequently asked questions

### Is Meta Ads Manager free?

Meta Ads Manager is free to download, with no in-app purchases.

### Is Google Ads free?

Google Ads is free to download, with no in-app purchases.

### Which has better reviews, Meta Ads Manager or Google Ads?

Meta Ads Manager is rated higher. Meta Ads Manager averages 4.5 out of 5 from 51K ratings, while Google Ads averages 4.4 from 5K ratings.

### Do Meta Ads Manager or Google Ads have ads?

Meta Ads Manager shows ads; Google Ads does not.

### Which is updated more often, Meta Ads Manager or Google Ads?

Meta Ads Manager ships an update weekly, and Google Ads fortnightly. Most recently, Meta Ads Manager was updated on September 24, 2026 and Google Ads on September 24, 2026.

### Which is more popular, Meta Ads Manager or Google Ads?

Meta Ads Manager currently peaks at #65 in the App Store charts, and Google Ads at #130. Chart position reflects recent download velocity rather than total install base.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*