# Follow Up Boss vs KW

The clearest difference is rating: KW at 4.7 against Follow Up Boss's 4.3. KW also leads on monetization model (free vs freemium) and review sentiment (83% vs 71%). Follow Up Boss's advantage is update cadence (fortnightly vs every 5 weeks) and ratings volume (392 vs 129). On price, ads, in-app purchases and device support there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

KW holds the better App Store score, 4.7 against 4.3. Both are backed by a comparable volume of ratings — 392 and 129 respectively. Written reviews point the same way: 71% of Follow Up Boss's written reviews are positive against 83% of KW's.

Follow Up Boss ships an update fortnightly, KW every 5 weeks. The most recent releases landed on October 24, 2026 and October 22, 2026 respectively.

## The numbers

| Metric | Follow Up Boss | KW |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.3 (392 ratings)](https://appshunter.io/ios/app/follow-up-boss/id966131499/reviews) | **[4.7 (129 ratings)](https://appshunter.io/ios/app/kw-command/id1554908253/reviews)** |
| Number of ratings | **392** | 129 |
| Positive reviews | 70.5% of reviews | **82.9% of reviews** |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | **Fortnightly** | Every 5 weeks |
| Monetization | Freemium | **Free** |
| Size | 171 MB | 64 MB |
| Requires iOS | 17.0 | **15.1** |
| Devices | iPhone | **iPhone, iPod** |
| Age rating | +4 | 4+ |
| Developer | [Zillow.com](https://appshunter.io/developer/310738698) | [KW Realty](https://appshunter.io/developer/652508509) |

## What reviewers say

### Follow Up Boss

[App page](https://appshunter.io/ios/app/follow-up-boss/id966131499)

This real estate CRM streamlines lead management and follow-up for sales teams. It automatically distributes leads from over 200 sources and provides mobile access to contacts, calendars, and deals. The app facilitates communication, task management, and lead assignment to enhance agent productivity.

**Highlights:** Automatic lead distribution, Lead follow-up automation, Contact and calendar access, In-app calling and texting, Agent lead assignment, Action plan initiation, Email template usage

**Features:** Siri integration

**In-app purchases:** none

**What reviewers like**

- 🚀 Great CRM for real estate agents
- 👍 User-friendly interface
- 🚀 Efficient for managing leads and contacts
- 👍 Helpful mobile app
- 💡 Continuously improving with new features

**What reviewers complain about**

- 🐛 Bugs and glitches in the mobile app
- 📱 Lacking functionality compared to desktop version
- 📱 Not optimized for iPad use
- 🔒 Security concerns with Zillow integration

**Reported bugs**

- Frequent crashes and connectivity issues in low coverage areas
- Inability to log calls/texts made outside the app
- Inconsistent behavior when merging contacts
- Orientation lock on iPad causing usability issues

**Requested features**

- Add task management functionality to mobile app
- Improve iPad compatibility and optimize for larger screens
- Enhance text/email templates and group messaging capabilities
- Integrate more desktop features into the mobile app


### KW

[App page](https://appshunter.io/ios/app/kw-command/id1554908253)

Manage your real estate business from lead generation to client retention with an integrated suite of tools. This app provides cutting-edge technology to control your database and client relationships on the go.

**Highlights:** Lead management, Client relationship management, Business control on-the-go, Interconnected tools, Database management

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none

**What reviewers like**

- 🚀 Efficient business management on the go
- 👍 Simple and user-friendly design
- 💡 Packed with useful features
- ✅ Great CRM for real estate agents
- 🔄 Continuously improving functionality

**What reviewers complain about**

- 🐛 Functionality is glitchy
- 🐌 Text appears slower than typing speed
- 🐛 Frequent crashes/freezes
- 🐛 App freezes when changing task dates
- ❌ Desktop features missing in app

**Reported bugs**

- Login process is frustrating
- App is glitchy
- Text appears slower than typing speed
- App freezes and crashes frequently
- App freezes when trying to change the date of a task

**Requested features**

- Update login process
- Add Face ID login option
- Add ability to add documents to opportunities
- Integrate with Google Voice instead of Twilio
- Update contact info from profile


## Frequently asked questions

### Is Follow Up Boss free?

Follow Up Boss is free to download, with no in-app purchases.

### Is KW free?

KW is free to download, with no in-app purchases.

### Which has better reviews, Follow Up Boss or KW?

KW is rated higher. Follow Up Boss averages 4.3 out of 5 from 392 ratings, while KW averages 4.7 from 129 ratings.

### Do Follow Up Boss or KW have ads?

Neither Follow Up Boss nor KW shows ads.

### Which is updated more often, Follow Up Boss or KW?

Follow Up Boss ships an update fortnightly, and KW every 5 weeks. Most recently, Follow Up Boss was updated on October 24, 2026 and KW on October 22, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*