Watch NBA Games the Nike Way Special Event – Hosted by Nike
The Best of Kobe on A Special Edition of Air Time
The Nike app is hosting a must-see event for sports and sneaker fans alike - "Watch NBA Games the Nike Way"! From August 19th through August 23rd, get ready for an exclusive, immersive experience that brings the world of basketball and Nike's legendary designs together like never before.
The centerpiece of the event is a special edition of the popular "Air Time" series, airing on August 22nd at 8PM ET. This can't-miss episode will dive deep into the iconic legacy of Kobe Bryant, honoring his unparalleled impact on the game with behind-the-scenes footage, player interviews, and a celebration of his most legendary Nike sneaker moments. Kobe devotees and casual fans alike won't want to miss this tribute to one of the sport's all-time greats.
But that's just the beginning - throughout the 5-day event, the Nike app will offer limited-edition product drops, never-before-seen stories from NBA stars, and the chance to win exclusive prizes and experiences. Whether you're looking to expand your sneaker collection, learn more about the intersection of basketball and culture, or simply enjoy some premium hoops content, this is an event no Nike enthusiast will want to miss. So mark your calendars, lace up your kicks, and get ready to experience the NBA like only the Swoosh can deliver!
The special event starts August 19, 2024 — ends August 23, 2024.