Excellent app. A pocket textbook
Interface is simple, very user-friendly. The material is thorough, but compact. Chapters are proportioned in bite-sized nuggets of information, and each one is followed by a quiz. Awesome tool, very efficient.
Great!
This app is great for students and anyone looking to refresh their knowledge on advertising. I had no problem going through the chapters and really appreciated the quizzes at the end. Overall, great!
This Campaign is punctual yet enticing
This application is the best one yet! I will for sure be using the concepts taken from this handbook to understand the target market, the message, and even the brand strategy for my business and so much more. This helps a ton being that it’s so interactive with its added page flips, little doodles and characters, acronyms and short quizzes. It can all help to conclude the final points on what the reader has learn or gathered. I guarantee you won’t regret it and once you apply it, you can be a better communicator and advertiser. Thank you Margo! You’re building up skills one step at a time.
Show more
Great jumpstart to advertising! Lifesaver!
I would most definitely recommend this app to anyone looking to jumpstart their advertising career! The information is very helpful in assisting with the development of an advertising campaign. I loved using this app throughout my college semester working with various clients. Having this app handy was a lifesaver! Overall great 5/5
Show more
Great App for learning
This app is a great tool for those in the creative field who need a little refresher, some inspiration, and on the spot learning. It can be done anywhere, the modules are concise and the exercises at the end really do cement the material covered.
Please do yourself a favor and download this app. You won’t regret it.
Please do yourself a favor and download this app. You won’t regret it.
Show more
Have fun and learn Advertising!
This is a fantastic app that would help you understand what it takes to create a successful and creative advertising campaign. Berman organizes information in a fun and interactive way, adding images and acronyms to summarize essential information in the world of advertising. This facilitates the learning process, making it easy to understand and read the app's content. At the end of each chapter, you can test your knowledge and further understand the topic with fun and quick quizzes. Download this app if you want to have fun while learning about advertising. I recommend it!
Show more
Great tool for beginners in advertising!
If you’re someone who is interested in the field of advertising then I highly recommend this app! Thanks to this app I was able to learn about a variety of concepts! What I loved about this app the most is that quiz feature because I was able able to test my knowledge after every topic! It’s a great study tool and a great way to learn, I highly recommend you download this app!
Show more
SAVED THE DAY!
I am in the midst of a creative project and it’s been years since I’ve been in college. I had to return to the basics to get in touch with my core creativity. Thankfully, I downloaded Margo Berman's app to get the creative juices flowing. I successfully made it to the finish line! This app saved the day!
-FIU11
-FIU11
Show more
Favorite app for my advertising courses in college!
This app made my advertising classes so much fun! It was great to learn about key concepts that I would need for my entire career in a fun and creative way! The quizzes at the end of each chapter still help me whenever I want to refresh my knowledge, so I would 100% recommend this app to anyone interested in the Communications field :)
Show more
Advertising at its best!
The pocket knowledge that this app provides is priceless! ⭐️⭐️⭐️⭐️⭐️
Great App!!! Definitely Recommend!
This app was very helpful for me to get a better understanding of how advertising works! The author does a great job making sure to describe and break down a big industry! The acronyms are a great guide for better understanding of advertising . The app also offers quizzes between so that you can help retain the information you learned! Very user friendly as well!
Show more
Extremely helpful!
The textbook I can stuff right into my pocket! All the information provided is direct and to the point. The quizzes and fun sound effects might be my favorite part!
Perfect for students of the industry!
This app helped me a lot while I was taking advertising classes back in college. Now I even find myself using it to refresh my memory whenever I run out of ideas or need inspiration. It’s also great for when you’re on-the-go. Def recommend!
Gotta get it!
Find this very useful. I know you’ll love the cartoons and quizzes!
Great app!
Hey everyone! So I downloaded the app to help me with one of my college courses and I loved it! It's user friendly and really helps break the concepts down in an organized way! Definitely recommend (:
Fun App
Reading through textbooks can be quiet boring. Through this easy-to-read app I was able to easily learn and better understand the basic principles of advertising. I love the fun acronyms used in this app, which helped me memorized many topics, as well as the the images used. Overall, I highly recommend.
Show more
A genius tool
Margo Berman has created a genius tool for anyone who wants to understand advertising and branding. Her style is clear and easy-to-follow. A must-get app! - Selacia
Holy Grail
Margo Berman breaks advertising down to pieces with this fun, succinct and easy to learn app! The acronyms given are super effective so you can know all the "tactiks" you need to and remember how to apply them. The best part are the quizzes at the end of each lesson reinforcing the most pertinent information.
Show more
Perfect!
The perfect study buddy! Great for advertising students like myself.
Great app!
Prof. Berman really came through with making this app such as easy access for class, along with easy navigation. It's very informative!
