Aura Reviews: Is It Legit?

Customer Experience

Positive experience66.7% of reviews
Neutral6.7% of reviews
Negative experience26.7% of reviews

~ Based on 30 written reviews from the US App Store.

Is Aura Safe?

Not enough ratings yet to assess Aura.

Is Aura Legit?

Aura - India's Gold Saving App appears legitimate, with a few gaps. AppsHunter Legitimacy Score for Aura is 78/100.

Based on 78 of 100 points across 7 verification signals from App Store and developer data.

Top reviews

A Purchase Built on Trust

Some purchases are measured in grams, but the experience behind them can mean so much more. My 4-gram jewellery purchase from Aura Gold came with plenty of expectations, questions, and excitement and Devnithish handled every single one of them with remarkable patience and genuine care. He didn’t make me feel like I was making a “small” purchase; he made me feel like my expectations mattered. What impressed me most was his ability to patiently convince, clarify, and reassure me throughout the process until I was truly satisfied. That kind of customer attention is what turns a transaction into trust. I’ve been associated with Aura Gold for quite some time as an investment customer, and I’m genuinely happy that I’ve now begun my jewellery journey with them too. I’m extremely pleased with the final outcome. One small area for improvement would be WhatsApp response time. I understand the team may be managing many customers, but when you’re eagerly waiting for something you’ve been looking forward to, even a small delay feels long! 😊 Overall, a genuinely satisfying experience. Thank you, Devnithish, for making this experience a memorable one.
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I had an issue with changing my name in the Aura Gold app

⭐⭐⭐⭐⭐
Excellent customer support! I had an issue with changing my name in the Aura Gold app. I contacted customer care, and Mr. Junaid helped me resolve it within just 10 minutes. He was polite, professional, and made the entire verification and name change process quick and hassle-free. Thank you, Junaid, for the outstanding support. Highly appreciated!
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The amount of information is still too much; not bad not bad

AuraGold gives a very smooth experience while buying digital gold. The process doesn’t feel complicated at all.

Ideology was good but crash

The app idea was good and best but when it come to market profit the app crash and we can’t login so it worse also at the low point. Please make sure the servers are plenty enough to access many people at same time increase the server load . Other then this fine . This is the main issue for both company and consumer so consider this bro !!!
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Unable to open app

After the update 4.0.1 app is now opening . It shows clear the recent app and reopen to apply the update . After doing the same the don’t work . Tried by uninstalling and reinstalling. Same error occurred. Kindly resolve the issue

Unable to launch the app post update.

It keep showing error restart application again and again.
1. Update the app , killed all the recent application and launch it’s not functioning.
2. Uninstalled the app, installed the new version from App Store, killed all recent app, restarted the mobile and launch it’s not working.

Suggest me what to do?
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Unable to Open App After Latest Update

Dear Aura Support Team,

I have been using the Aura app for more than three months without any issues. However, after updating to the latest version (Version 4.0.0 – Feb 19, 2025), I am unable to open the app.

A message appears saying that I need to completely close the app and reopen it to apply the latest update. I have already tried removing the app from recent apps and reopening it multiple times, but the same pop-up continues to appear. Because of this, I am unable to access my account.

Kindly look into this issue and help me resolve it as soon as possible. Please let me know if you need any additional information from my side.

Thank you for your support.

Regards,
Kavitha
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Not not working after the update

Very disappointed with the latest update.
The app keeps asking me to close and reopen it, but it never works. I’ve tried multiple times and it’s still not functioning. Now my money is stuck inside the app and I’m unable to use it.

Customer care is also not responding, which makes the situation even more frustrating. Please fix this issue immediately and provide proper support to your users.
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Unable to Login

After the recent update i did, It keeps showing to update again which I can’t find no where and unable to login

App does not open instead it asks to reopen the app by closing it completely. Despite doing this, it

Gives the same error message . Very frustrating and time wasting one

Unable to open the app after the latest update

After the latest update, the app is completely unusable. Even after uninstalling and reinstalling, I am stuck in an endless loop where the app keeps asking me to restart. Every time I restart, the same prompt appears again.
This is extremely alarming because I have invested my hard-earned money through this platform. Being automatically logged out and then unable to log back in raises serious concerns about the app’s reliability and stability.
Financial apps cannot afford this kind of failure. Please fix this issue immediately. This directly impacts my trust and credibility.
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Purity?

Nowhere mentioned the gold purity 99.99 or 99.5 ?

Very good stuff, I've been looking for it for a long time

I like how AuraGold reminds me to save whenever I forget—those small notifications actually helped me build a steady gold-saving routine. It feels more like a helpful habit app than just an investment tool.

High Shipping Cost

The app is really good and one can buy gold and silver for any amount they wish and auto saving is much stabilised and the job execution is happening consistently in the morning.

1. There is no Rupay UPI support, so if we want to buy 4/5 gms one time need to use bank account only

2. Too high cost for shopping. For silver 1KG it will be ~3200. Which ₹3 per gram. Also not clear on insurance, received gold bar via professional courier and it just got dropped in my door step. Not even bothered to get signature

3. Sell price ~₹250 less for gold and ₹7-8 less for silver.
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From an Influencer 🔥

I just invested in gold here literally a couple of weeks back but i literally never expected the gold rate will grow to almost 10% already ❤️ Anand sir and Aura gold pushed me to do this immediately and this App UI made it super easy for me. 🫶

Thanks Aura Gold! 🫶

Bad support

No phone number or email available to contact for a missing transaction. App does not provide any information to reach for customer service, this shows fishy to me. I have been charged from my account and dont see my order under order menu. Got frustrated looking for customer number to reach. Until now I thought this app was working well now I feel scared. Hope someone reach me from the company after reading this review to resolve the issue before I take next steps.
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Good

Can tie up with other bank as well, reduce the merchant charges would be good, in digital banking world this cost will be a high value so speak with them and reduce for debt transaction , nog for credit transaction. If you reduce the merchant cost, sure you will see more gold/ silver purchase.

Good for middle class peoples like me

👌🤩🤩I started using Aura Gold to save a small amount daily, and I’m really surprised how much I have been able to save without even realizing it. This app makes daily gold saving so simple and trustworthy. It’s perfect for people like me who want to build savings step by step for future needs like medical or other important expenses. Truly a great and reliable app for anyone who wants to grow their savings steadily.
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Seriously? these much bugs?

I’ve been having an awesome time buying gold and investing with Aura Gold, but honestly, the bugs in the app are driving me crazy! Sometimes I can’t even see my portfolio, other times the app just won’t load, and every now and then it logs me out for no reason. They seriously need to get new front-end and back-end developers or fix this mess ASAP
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Data loading issue

Hello Team,

I wanted to share an important observation.

The app continuously struggles to load data when connected via WiFi, and this issue occurs not only during peak hours but all the time.

Interestingly, when using a cellular (mobile data) connection, the app performs much better and loads data seamlessly.

Please analyze this persistent WiFi connectivity issue and prioritize fixing it as soon as possible.

Resolving this will greatly enhance the user experience and ensure uninterrupted communication regardless of connection type.
Thank you in advance for your support.
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