Aura: Try-On & Color Analysis
Personal Makeup Stylist
About
This app analyzes your facial features to create a personalized beauty profile. It recommends makeup products that match your unique skin tone and undertones, and allows virtual try-ons. Get honest feedback on your current look and discover new products tailored just for you.
What's New in Aura
4.0
July 23, 2026
A fresh new AURA • All-new welcome experience — scan your face and see a personalized preview in seconds • Instant results: your best colors, what flatters you, and what to skip • Redesigned face scan with a clearer, simpler guide • Cleaner plans screen so you can get started faster • Bug fixes and performance improvements
MoreSubscription plans
Monthly
1-month access to all features.
Developer apps
FAQ
What is Aura AI?
Aura AI is a makeup scanner that analyzes your face to create a personalized beauty profile. It then uses this profile to recommend products and allow virtual try-ons, ensuring you find what truly suits you.
How accurate is Aura AI's analysis?
The app maps your skin tone, undertones, and features to build a unique Beauty Profile. All recommendations and feedback are based on this personalized profile, aiming for precision over generic suggestions.
Can I try on makeup with Aura AI?
Yes, you can scan products you like and use Aura AI to virtually try them on your face with a before/after slider. The app provides a clear match quality badge for each product.
Does Aura AI have ads?
No, Aura AI does not contain advertisements. The 'For You' page refreshes daily with products picked specifically for your face, not based on ads or sponsorships.
What are the subscription options for Aura AI?
Aura AI offers a free version with optional subscriptions: Weekly at $4.99/P7D, Monthly at $9.99/P1M, and Yearly at $89.99/P1Y. The yearly plan includes a 3-day free trial.
How often is Aura AI updated?
The latest version of Aura AI is 3.2, and it was last updated on June 19, 2026. This indicates a relatively frequent update cycle for the application.
What devices does Aura AI support?
Currently, Aura AI is supported on iPhone devices. The app is rated for ages 4 and up.
How does Aura AI compare to other makeup apps?
Aura AI focuses on deep personalization through AI-driven analysis of your unique facial features and skin undertones, offering precise product matching and virtual try-ons rather than generic recommendations.
