Color Identifier User Reviews

Customer Experience

Positive experience36.4% of reviews
Neutral4.5% of reviews
Negative experience59.1% of reviews

~ Based on 22 written reviews from the US App Store.

Is Color Identifier Safe?

Color Identifier: Paint Match appears mostly safe based on user ratings. AppsHunter Safety Score for Color Identifier is 82/100.

This assessment is based on 152 user ratings, with an App Store average of 4.2/5.

Safety Analysis

78.3% of ratings point to a safe experience
2.6% of ratings suggest some concerns
19.1% of ratings point to a risky experience

~ Based on 152 App Store ratings for Color Identifier.

Is Color Identifier Legit?

Color Identifier: Paint Match appears legitimate, with a few gaps. AppsHunter Legitimacy Score for Color Identifier is 73/100.

Based on 73 of 100 points across 7 verification signals from App Store and developer data.

Top reviews

Terrible Don’t Waste Money On this

Looked promising so I signed up, every color match was grey on a yellow wall. Tried all different lighting. All grey. There is no way this app is accurate.!

Response from developer

Thanks for trying the app and for the clear feedback. Matching a yellow wall as gray is not the result the app should give, and I understand why that would be frustrating. I’ve made major improvements to the paint matching and general color matching engine in the latest update, especially for cases where lighting or wall texture can throw off the result. Please try the newest version (3.37) when it becomes available in the next 24-48 hours. If you still see incorrect matches, please use the in-app feedback option and, if possible, include the photo or details about the lighting so I can investigate the exact case. I’d appreciate the chance to earn back your trust, and if the update works better for you, I’d be grateful if you would reconsider your rating.

Zero accuracy

Doesn’t accurately identify paint colors

Response from developer

I’ve made major improvements to the paint matching and general color matching engine in the latest update, especially for cases where lighting or wall texture can throw off the result. Please try the newest version (3.37) when it becomes available in the next 24-48 hours. If you still see incorrect matches, please use the in-app feedback option and, if possible, include the photo or details about the lighting so I can investigate the exact case. I’d appreciate the chance to earn back your trust, and if the update works better for you, I’d be grateful if you would reconsider your rating.

Wish the outrageous charges had been mentioned before I downloaded

I do not pay subscriptions for apps. It is theft. What is particularly annoying is when an app does not reveal that it is a subscription app until after you’ve downloaded it.

If y’all would like to price this app at a reasonable rate, I might use it; but, $4.99 for an app that I, a professional artist, might use once a month? Nope. The value just is not there.
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Response from developer

Thank you for the honest feedback. I understand why a subscription model would feel like a poor fit for someone who only expects to use the app occasionally. I do want to clarify that the App Store listing shows the in-app purchase options before download, the app includes a substantial set of features for free, and Pro is optional. For users who prefer not to subscribe, there is also a Lifetime purchase option for one-time access with no recurring payment. I appreciate your perspective, and I agree that pricing has to match how often someone expects to use a tool. If you decide to revisit the app, I’d be grateful if you’d consider updating your review based on the free features and the full set of purchase options available.

Very bad at matching

It matched my dark almost black brown to light blue. Its hilariously bad at matching

Response from developer

Thanks for the feedback — that definitely shouldn’t happen under normal conditions. Color matching accuracy depends heavily on lighting, shadows, glare, and camera exposure. Very dark browns (especially “almost black”) can reflect surrounding light and pick up cool tones, which may cause a blue-leaning suggestion if the lighting is uneven or the surface has shine. For best results: • Use natural, even lighting (avoid yellow indoor bulbs) • Hold the phone steady and close to the surface • Avoid shadows or reflections • Tap different areas and compare the confidence % shown Many users get highly accurate matches when lighting is controlled, and we’re continuously improving detection precision. If you’d like, send us a photo through support and we’ll personally help you dial it in.

Pretty useless

Got this to match the paint in my bathroom. Yeah, it can scan your wall color, but it’s useless because the lighting will totally change the color identification from room to room. We have the same color throughout our house, and depending on the room, you get a totally different color selection. Ended up dishing out the money to buy a color identification tool.
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Response from developer

Thank you for the feedback — this is a fair concern and an important one to clarify for others reading. Camera-based colour identification will always be influenced by lighting conditions (natural vs artificial light, colour temperature, shadows, reflections). The app measures what the camera sees, not the underlying paint formula, so the same wall can appear differently across rooms even when the paint itself is identical. For best results, we recommend scanning in neutral daylight or using the app as a close visual match and reference, rather than a lab-grade replacement. Dedicated physical colour sensors can reduce lighting variation, which is why professionals often use them. That said, many users still find the app useful for narrowing choices, browsing paint books, and getting quick approximations without specialised hardware. We appreciate you sharing your experience — it helps set realistic expectations.

dumb app

This is sad wtf should u have to pay for a dam subscription for trying to figure out colors n a photo its sad how people tryna scrap up every penny they can with unnecessary tactics

Huge Time Saver

We just moved into our new house and this app made it so easy to figure out what paints we needed to buy so we could touch up the existing walls!!

Fun and useful

As an avid DIYer, I can think of so many applications for this app. I love the clean design and speed of color identification.

Total rubbish

Do not bother installing this is a useless scam!

Response from developer

We’re sorry this was your experience. Colour Identifier: Paint Match is a legitimate app used by many homeowners and professionals. Results can vary based on lighting and camera conditions, and it won’t be perfect in every case. If something looks off, please use the in-app Support button so we can review and help.

Yet another scammy app that tricks you into subscription and offers little to no utility

Downloaded the app to check my wall paint’s color. It wouldn’t even let me use it till I sign up for trial and that too for 3 days. It gave me the wrong color and took my money 3 days later. Don’t waste your time with it. It’s just out of take your money.

Response from developer

I’m really sorry to hear you had a frustrating experience. I do want to clarify a few important points for anyone reading: 1. The app never charges without user consent. A 3-day free trial is clearly presented by Apple, and you can cancel at any time in your App Store settings with no cost. 2. The paywall is shown upfront so users can decide before using any Pro features. Nothing is hidden or “tricked” — this is the standard Apple subscription flow across millions of apps. 3. If the color match wasn’t accurate for your lighting or surface, we’re always happy to help. Indoor lighting, shadows, and glossy finishes can affect readings, and we have support tools to improve accuracy. 4. You didn’t need to keep a subscription you didn’t want. If you missed the cancellation window, Apple’s system allows refunds directly through Report a Problem — we respond to those promptly. I completely understand being upset about an unexpected charge, but it’s not our intention to mislead anyone.

Not much help

I thought the app would help me match colors. Not!!

Response from developer

Hi there, thanks for giving the app a try. The app is designed specifically to identify and match paint colors, but accuracy can be affected by things like lighting conditions, shadows, or glossy surfaces. Most users get good results once the lighting is even and the camera has a clear view of the wall. If you’re open to giving it another try, you may find it works better than your first experience. Your feedback is appreciated, and I hope you’ll consider updating your review if things improve.

Not even close

The live camera does not work at all. It’s giving me results that are completely off. For instance, I aim it on a Salmon/Orange and it’s telling me it’s Forest Green. Useless. The free ones on the appstore worked better.

Response from developer

Hi there, I’m sorry you experienced results that far off. When a salmon/orange reads as green, it usually means something is interfering with the camera input (lighting, reflections, or a sensor glitch), not that the app can’t detect the color. I’ve tested the app on thousands of colors across many lighting environments, and results that extreme are not typical. It may also be an issue with the camera session on your device. If you’re seeing completely unexpected readings, force-closing and reopening the app—or restarting your phone—usually resolves it. I’d be interested to know which device you’re using so we can look into why you saw such an unusual result. And if you decide to give it another try, I hope you’ll find the accuracy much closer to what you expected and consider revising your review.

Unwanted subscription

Signed up to the free service, then £49.99 was taken from my account at 02.05 in the morning when I was fast asleep

Response from developer

We’re sorry to hear about your experience. All subscriptions and free trials are handled directly by Apple, including billing and cancellation. To avoid being charged, the free trial must be canceled through your Apple ID settings before it ends. That said, you didn’t need to be stuck in this situation—we’re always here to help. If you had reached out to us first, we would have guided you on how to cancel and request a refund from Apple. You can still do so by contacting us directly at v5cqpsj4e3u4@opayq.com, and we’ll provide the steps. We kindly ask that you reach out so we can assist you, and if this resolves your concern, please consider updating or revising your review.

App keeps freezing on me, please fix. Keeps freezing on me every time I type a certain color in

App keeps freezing on me, and I find that totally disrespectful. I really absolutely hate it when I type a certain color in, and it freezes on me. I definitely don’t like that. Please get rid of this issue, please. Thank you and have a great day. Brian

Response from developer

Hi OneJediMaster, I will get this fixed as quickly as possible. Will you email me at v5cqpsj4e3u4@opayq.com to show me a screenshared video of the app freezing or to tell me exactly which color is causing this issue? I’d like to get this fixed for you ASAP. Kind regards, Michael

Accurate paint matching

Tried it on my walls and found a high confidence match that turned out to be the exact right paint color.

Great design tool

Huge list of color names and the accessibility & contrast tool is a great addition.

Scam

This app is called Color Identifier but you can’t even use the main feature unless you pay for it. Like seriously? The whole point of this app is to identify colors using your camera. That’s the one thing it’s supposed to do. But nope, that’s locked behind a premium paywall. So basically it’s just a color browser unless you cough up money. What’s the point of an app called Color Identifier if it doesn’t actually identify color without making you pay first? Total scam vibes. Don’t waste your time.
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Response from developer

Hi Aleah725, I understand why you’d be frustrated — the live camera color identification is indeed our main feature, and it’s part of the premium version. We chose this model so we can keep the app ad-free, maintain our servers, and continue improving accuracy and brand support for users who rely on it professionally. The free version lets you explore our color libraries, browse paint brands, and see how the interface works before deciding if the live color match feature is worth unlocking. Many of our users find the upgrade valuable after trying it out, and we offer a 3-day free trial of the premium version that you can cancel anytime. We’re definitely not here to scam anyone, and we value honest feedback like yours. If you’d like, email us at v5cqpsj4e3u4@opayq.com — I’d be happy to set you up with an extended trial so you can test the color identifier before making a decision. Kind regards, Michael

Not good

No Customer Service phone number or email, not even a chat, bot

Response from developer

Hello, You can email me anytime at v5cqpsj4e3u4@opayq.com, which is available on our Marketing & Support website. Kind regards.

Very disappointed

I’m so annoyed with myself . Download this app to try and match the paint in my living room. It was a waste of time as all the pictures were coming out too dark to give proper matches no matter the light. Literally used it for about 10 minutes but then a family emergency made me forget about it and the 3 day trial ended and now I’ve paid £49.99 for an app I’ve got no use for and won’t be using again. The most expensive 10 minutes of my life so far.
Follow up. Managed to get a refund from apple. Thank you for telling me as I was not aware I could do that. I increased my rating to 3 as although I
It didn’t help me it might be helpful to someone else and the developers were helpful.
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Response from developer

Hey Mate, I’m really sorry to hear this and that’s not the experience I want for my users. I can’t handle refunds directly, but you can visit https://support.apple.com/en-us/118223 to request a refund from Apple. If it’s denied for some reason, please e-mail me at v5cqpsj4e3u4 @ opayq dot com and I will set it straight personally. I hope you and your family are doing as well as you can be given the emergency. Cheers.

BEATIFUL!!!

And I am more than satisfied