East & Bull

East & Bull, Commercial Street, London E1. Sharp cuts, Eastern mastery. This is your Chair Club card and the room behind it. COLLECT AND REDEEM Show your code at the chair and collect points on every cut, shave and product. Climb from Apprentice to Regular, Sharp and Usta, and spend points on rewards from the counter. LEARN THE CRAFT Thirty-nine lessons on what actually happens in the chair. Fades, guards and head shapes. Beard lines and the straight razor. The Turkish rituals that make a shave here take thirty-five minutes instead of five. Skin, scalp and what to do in the three weeks after you leave — and the quieter side of the chair, from the small talk to checking in on yourself. PLAY THE TRIALS Five-question rounds drawn from what you have read, and The Trials for anyone who wants to prove it. Craft Points move you up the levels. BOOK AND SHOP Book your next appointment and browse the shelf without leaving the app. No account needed for either. East & Bull is at 78 Commercial Street, London E1 6LY. Every lesson and every quiz round is free. There are no in-app purchases.