
FISTA MFA
FISTA MFA
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About
Optimize product visibility and merchandising execution with AI.
Fista MFA is an AI-powered Merchandise Force Automation application designed to help FMCG companies, distributors, consumer goods businesses, and retailers manage merchandising operations faster, more accurately, and more consistently.
As part of the Sentia ERP ecosystem, Fista MFA combines AI Planogram Detection, GPS-Based Store Visit Validation, Digital Surveys, and online and offline support in one platform. It provides visibility into field merchandising activities and helps businesses reduce manual audits, maintain consistent merchandising standards, and improve field team effectiveness.
Why Fista MFA?
AI Planogram Detection
Analyze product display photos to evaluate planogram compliance quickly and consistently. This reduces time-consuming manual visual inspections and makes merchandising audits more efficient.
Key benefits:
- Automates more than 320,000 AI-powered photo analyses
- Achieves up to 100 percent planogram compliance
- Reduces manual merchandising audits
- Improves display evaluation accuracy
GPS-Based Store Visit Validation
Verify store visits using GPS validation, store photo documentation, and Check-In and Check-Out activities. These features improve accountability and provide better visibility into merchandising operations.
Store Visit Management
Manage store visits through a single mobile application. Store Visit Lists, Digital Surveys, Product Display Documentation, and Visit Summaries are recorded in one integrated workflow for more structured and efficient field execution.
Online and Offline Support
Keep field teams productive in areas with limited internet connectivity. Fista MFA supports online and offline operations. Visit data, surveys, and photo documentation can be synchronized when a connection becomes available using the Upload and Sync feature.
Business benefits:
- Improves field data accountability
- Automates more than 320,000 AI-powered photo analyses
- Improves field workforce efficiency by up to 40 percent
- Achieves up to 100 percent planogram compliance
Ready to improve merchandising performance with AI?
Schedule your Fista MFA demo today.
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What's New in FISTA MFA
2.4.0
October 27, 2026









